Anonymised

Anonymised is an award-winning company based in London and Barcelona working to disrupt the multi-billion dollar digital advertising market by making personal data an asset owned and controlled by the user.Anonymised is on a mission to disrupt the $200 billion digital advertising market by making personal data an asset owned and controlled by the user. Privacy laws are challenging how individuals are tracked and profiled online, and enabling technologies such as third-party cookies and advertising IDs are on their way out. This offers an excellent opportunity to rewrite the rules that govern the open internet. Anonymised’s decentralised Machine Learning keeps the user in complete control of their data whilst still enabling marketers to reach their target audiences. Anonymised decouples personalisation from personal information.