About the Position

EduGrowth Manager

Berlin

Vollzeit

Festanstellung

About the Role

bettermarks, the leading adaptive learning system for mathematics in the German-speaking region, is used by around 500,000 students, 20,000 teachers, and in over 10 federal states through agreements with the respective Ministry of Education. However, in some major federal states, we are still at the beginning. The potential is huge and far from being fully utilized.

This is where your background comes into play. You know the target group from your own experience. This is your advantage in planning and implementing measures that help bettermarks grow sustainably among teachers. This role is for you if you come from the education sector and believe that with the right product behind you, you can achieve more than in the classroom alone.

Responsibilities

Community Building: Activate teacher networks, make power users into ambassadors, and utilize events with and without personal presence.
Engaging School Authorities: Use school authorities as multipliers to win over several schools.
Testing, Evaluation, Iteration: What works? What doesn't? Why? You systematically build a playbook from this.
Qualifying, Prioritizing Leads, and Managing Pipeline in CRM (Odoo): Conducting outbound outreach to directly approach subject heads and school principals via email, phone, and LinkedIn.
Conducting Conversations, Convincing, Closing Deals: You understand the world of your counterpart.

Required Profile

Must-have:

Educational Background: You have taught yourself, gone through a probationary period, or have been deeply involved in school life in other ways.
Persuasiveness: You have proven that you can convince others and lead them to decisions.
Willingness to Shape: You do not need a ready-made nest but are eager for the chance to rebuild our sales department and test many small measures.
Structured Thinking: You can systematically derive from observations what works and what this means for your approach.
Learning Readiness: Sales may be new or at least unusual for you – you approach it with curiosity.
Openness to AI: You actively use AI tools as a lever, not hesitantly as a toy.

Nice-to-have:

STEM Background, Ideally Mathematics: You know the core target group from your own experience.
Industry Experience: Initial contact points with sales, business development, or EdTech.
Experience with AI in Sales Context: E.g., AI-supported outreach or meeting preparation.
Network: You know decision-makers and opinion leaders in the education landscape.

Why Join Us?

Proven Product: 5 independent studies prove the learning effectiveness of bettermarks.
Role with Real Scope for Shaping: No script to follow, but a department you shape.
Collaboration with Leadership: Your department head comes from strategic consulting, and the founder has already built a unicorn with ImmobilienScout24.
Flexible Work: With 2-3 days of home office per week.
Strong Team: Around 70 people with an international background, flat hierarchies, and a genuine mission.
Strong Growth and Development Perspective.

About Us

bettermarks was founded in 2008 and has since established itself as a developer and provider of adaptive learning systems. The Ed-Tech company offers unique and effective adaptive educational solutions, setting new standards in the field of digital learning. The interdisciplinary team of mathematicians, didacticians, software developers, and computer scientists is supported and accompanied by renowned institutions and partner companies from science, technology, and education. In Germany, bettermarks is currently used for the subject of mathematics by more than 20,000 teachers with their approximately 500,000 students.

Bettermarks

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EduGrowth Manager

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