About the Position

Affiliate Relationship Manager (APAC)

Hong Kong; Malaysia; Taiwan; Vietnam

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world.

We are looking for an experienced Affiliate Relationship Manager (ARM) to manage and grow long-term relationships with key affiliates and channel partners across global markets.

This role is not focused on cold acquisition or aggressive business development. Instead, the ARM acts as a strategic partner manager responsible for affiliate retention, revenue growth, relationship stability, and risk awareness.

The ideal candidate understands the crypto/FX affiliate ecosystem deeply, is highly relationship-oriented, commercially sensitive, and capable of balancing growth with compliance and platform interests.

Responsibilities

Manage and maintain relationships with existing affiliates, KOLs, trading communities, and strategic partners
Drive affiliate performance growth across user acquisition, trading volume, retention, and revenue contribution
Monitor affiliate performance metrics and identify abnormal behaviors, risks, or growth opportunities
Handle affiliate concerns professionally, including commission disputes, competitor poaching, and operational escalations
Collaborate with internal teams including Marketing, Product, Operations, Risk, Compliance, and Legal
Design and execute joint campaigns, incentive programs, and partnership initiatives with affiliates
Analyze affiliate ROI, trading behaviors, and lifecycle performance to improve overall ecosystem efficiency
Identify and prevent potential risks such as wash trading, arbitrage abuse, multi-accounting, or non-compliant traffic sources
Maintain strong market awareness of competitor affiliate programs, commission structures, and industry trends
Support affiliate onboarding, due diligence, and long-term relationship development

Requirements

Industry Experience

Experience in Crypto, FX, CFD, Trading Platforms, or related financial industries
Familiar with exchange affiliate ecosystems, commission structures, and rebate mechanisms
Experience in Affiliate Marketing, Key Account Management (KAM), or B2B partnership management
Strong understanding of affiliate lifecycle management and partner incentive systems

Core Competencies

Strong relationship management and stakeholder communication skills
Ability to handle sensitive partner situations with maturity and professionalism
Good analytical skills with the ability to interpret trading volume, retention, ROI, and behavioral trends
Commercial negotiation capability for exclusive partnerships, tiered commissions, and co-marketing campaigns
Strong risk awareness regarding affiliate abuse, compliance concerns, and suspicious trading activities
Cross-cultural communication skills; experience managing LATAM, MENA, SEA, or global markets is preferred

Personality & Mindset

Patient, stable, and long-term relationship oriented
Strong service mindset and partnership mentality
High emotional intelligence and strong interpersonal sensitivity
Able to detect early signals of affiliate churn, competitor engagement, or business decline
Self-driven, detail-oriented, and capable of working in a fast-paced environment

Nice to Have

Trading or quantitative trading background
Experience in compliance, risk control, or partner due diligence
Experience managing online communities or affiliate ecosystems
Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage.

We Offer

Shape the future of finance
Collaborate with world-class talent in a user-centric global organization with a flat structure
Tackle challenging projects in a fast-paced and innovative environment with autonomy
Thrive in a results-driven workplace with opportunities for career growth and continuous learning
Competitive salary and company benefits
Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team)

About the Company

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

By submitting a job application, you acknowledge that you have read our Candidate Privacy Notice.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Affiliate Relationship Manager (APAC)

Job description