AI Content & Workflow Executive (6 month contract)

About the Position

We are Reckitt, a global team united by the purpose to protect, heal, and nurture in the relentless pursuit of a cleaner, healthier world. Reckitt Middle East is building an in-house content engine for some of the world's leading consumer brands, including Dettol and Finish. We are looking for an AI Content & Workflow Executive for a 6-month contract in Dubai to join our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Responsibilities

• Workflow and System Design

  • Design, build, and maintain the end-to-end AI content pipeline.
  • Turn what works into replicable playbooks.
  • Own workflow governance, quality control, and reliability.

• Scale and Multiplication

  • Set up batch generation, variant multiplication, and versioning.
  • Build frameworks that hold across multiple brands, markets, and channels.

• Content Production

  • Translate briefs and storyboards into AI-generated images, video sequences, and visual concepts.
  • Combine AI output with editing, sound, motion, and conventional production.

• Tool Evaluation and Innovation

  • Track the generative AI landscape continuously.
  • Evaluate new models and tools against our capability standard.

• Enablement and Transfer

  • Own the technical documentation, playbooks, and training for brand and content teams.
  • Run training sessions, workshops, and office hours as the workflow rolls out.

Requirements

• Core Skills

  • Generative AI
  • AI content pipelines
  • Systems thinking
  • Technical literacy
  • Consistency
  • Creative foundation
  • Diagnostic eye
  • Plain-language communication

• Secondary Skills

  • Workflow thinking
  • Production-level GenAI experience
  • Batch and API-driven generation
  • Automation tools
  • Light scripting
  • Storytelling
  • Composition
  • Cinematography
  • Editing

• Experience

  • Three to six years in content production, creative technology, digital, or a related field.

We Offer

• Competitive salary and benefits aligned with Reckitt's pay-for-performance philosophy.
• Parental benefits, Employee Assistance Program, and life insurance.
• Opportunity to save and share in Reckitt's potential future successes.
• Short-term incentives for outstanding results.
• Inclusion and support through global Employee Resource Groups.

About the Company

Reckitt is home to the world's best-loved and trusted hygiene, health, and nutrition brands. We are committed to protecting, healing, and nurturing in the relentless pursuit of a cleaner, healthier world. We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience.

Job Segment: Nutrition, Counseling, Healthcare

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