Associate Brand Manager

About the Position

We are seeking an Associate Brand Manager to design and implement marketing strategies, conduct market analysis, and develop promotional campaigns. You will collaborate with various internal teams to build our brand and increase customer engagement.

Responsibilities

• Conduct research to identify market trends and target customers’ preferences
• Create marketing plans to increase brand awareness
• Ensure strong brand presence in online and offline channels
• Review packaging and positioning of products and suggest improvements
• Research competition and identify opportunities for growth
• Design advertising campaigns for new products/services
• Report to the Brand Manager on the results of advertising campaigns
• Coordinate with the Product Marketing Manager to ensure consistency with the product line strategy
• Assist in developing effective media campaigns and choosing appropriate distribution channels
• Update the pricing of products to align with the company’s long-term objectives
• Participate in organizing promotional events to positively present our company

Requirements

• Previous work experience as an Associate Brand Manager, Assistant Brand Manager, Marketing Associate or similar role
• Experience with product pricing, packaging, and positioning
• Familiarity with distribution channels and media marketing campaigns
• Knowledge of digital marketing tools and techniques
• Ability to conduct market analysis (and the know-how to use and interpret spreadsheets and charts)
• Excellent communication skills
• Creativity
• BSc in Marketing, Communication, Business Administration or related field

We Offer

• Opportunity to work in a dynamic and innovative environment
• Competitive salary
• Professional growth and development opportunities

About the Company

[Company description if present]