Tech Stack
Job Description, Responsibilities & Requirements
About the Position
Overdose is a global digital commerce agency working with some of the largest and most ambitious retail and B2B brands across Australia, New Zealand, and beyond. We design, build, and migrate commerce platforms, run marketing, SEO, and GEO, have a scaling Data practice, and increasingly do all of it AI-native. We call this Complete Commerce.
This is a senior individual contributor role in Australia, reporting directly to the Digital Marketing Director, Australia. You will operate as an internal consultant to the broader marketing team, embedded enough to understand what's happening at account level, elevated enough to see across the portfolio, and drive the strategic and operational improvements that matter most.
Your impact will be measured by the quality of your strategic thinking and your ability to lift the bar across the team through frameworks, discipline, and sharp commercial instinct. This is not a people management role.
Responsibilities
- Own media planning and forecasting: Lead holistic media planning across the Australian portfolio, owning the forecasting methodology, and applying Marketing Mix Modelling to guide budget decisions.
- Client portfolio oversight: Hold a portfolio-level view across all enterprise accounts, spotting risks and opportunities individual account teams might miss, and running quarterly strategy reviews for every client.
- New business and growth: Identify cross-sell and upsell opportunities, lead new platform and channel recommendations, and bring a senior paid media perspective to pitches and retainer growth.
- Operational excellence: Standardise QBR formats, reporting templates, and ways of working, and own the quarterly business review process end to end.
- Team enablement: Coach senior team members through frameworks, structured reviews, and direct mentoring, lifting the strategic capability of the paid media practice over time.
- AI and innovation: Pilot and evaluate AI-assisted tools for media planning, bidding, and creative testing, and model best-practice AI usage for the wider team.
Requirements
- 7+ years in paid media at a senior strategic level within a performance or digital commerce agency.
- Comprehensive, certified knowledge of Google Ads (Search, Pmax, AImax, Display, Demand Gen, YouTube) and major social platforms (Facebook, Instagram, TikTok, Pinterest, and similar).
- Deep cross-channel knowledge of how paid search, paid social, organic search, and programmatic work together to drive commercial outcomes.
- Experience applying Marketing Mix Modelling to cross-channel budget optimisation, media attribution, and incrementality measurement.
- Strong commercial acumen across margin, growth, and client retention, backed by a proven track record in media planning and financial forecasting across enterprise accounts.
- Experience building or improving operational processes including QBRs, reporting standards, and ways of working.
- Active use of AI tools in a media planning or strategy context, with a clear view on where AI adds real value and where human judgement matters.
- Exceptional written and verbal communication skills, with the ability to simplify complex concepts and present confidently to senior stakeholders.
We Offer
- Hybrid working arrangements.
- Two Wellness days per year.
- Additional day of leave to celebrate your birthday.
- Annual training allowance.
- Access to globally recognised courses and programs.
- Parental Leave support that goes beyond the standard.
About the Company
We work by design, not by default. A select client model means the work is deliberate, the relationships are real, and your impact is measurable. Being AI-native is not a positioning line. It shapes how every person here delivers. You will have the tools to move fast and a team that builds with AI every day.
We are serious about people. A safe, supportive environment shapes how we work, grow, and lead. Real ownership. Direct access to leadership. A team worth showing up for.
Overdose is an equal opportunity employer. We welcome applications from all backgrounds and are committed to a fair and inclusive recruitment process.
Job Details
- Role: Associate Digital Marketing Director
- Location: Melbourne
- Remote status: Permanent
- Department: Marketing
If this feels like the kind of work you’d like to do, we’d love to hear from you. Share a piece of work you’re proud of, what impact it had, and how you used AI to help you do it. That’s what matters most to us.
Contact Information
- Phone: 0800 OVERDOSE
- Mobile: +61 410 606 240
- Email: [email protected]
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Locations
- Auckland
- Sydney
- Brisbane
- Melbourne
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