Associate Director, Marketing -(fintech/trading platform)

About the Position

We're seeking an Associate Director, Marketing for a global online trading provider in Singapore, focusing on digital and performance marketing.

Responsibilities

• Partner closely with the Head of Marketing to shape and operationalise integrated marketing strategies across the region.
• Act as deputy lead for the marketing function, stepping in to represent the department when required.
• Translate high-level strategic direction into actionable plans, ensuring alignment across performance, brand, and customer acquisition initiatives.
• Own the regional digital roadmap across Search, Display, Paid Social, Affiliates, SEO, and mobile channels.
• Drive high-impact performance campaigns focused on lead generation, conversion optimisation, and ROI maximisation.
• Strengthen and evolve the brand identity across all customer-facing channels.
• Ensure consistency of messaging, tone, and visual identity across campaigns and assets.
• Mentor junior marketers, providing guidance on best practices, campaign execution, and analytical thinking.
• Deliver detailed reporting on campaign performance, ROI, and market insights.
• Identify growth opportunities through data-driven analysis and competitive benchmarking.

Requirements

• Minimum 10+ years of marketing experience, ideally in brokerage, fintech, trading platforms, or banking.
• Deep expertise in digital, performance, and growth marketing.
• Strong commercial mindset with the ability to convert insights into actionable strategies.
• Excellent communication and stakeholder management skills.

We Offer

• Competitive salary: SGD 12,000 - SGD 15,000 per month
• Permanent position
• On-site work location in Singapore

About the Company

My client is a global online trading provider offering access to CFDs, forex, indices, commodities, shares, and other financial instruments through advanced trading platforms. As part of their business expansion, they are looking for an Associate Director, Marketing to lead the development and execution of integrated marketing strategies to drive brand growth, customer acquisition, and market penetration for a fast-growing trading platform.