B2B Health & Wellness Business Development Expert

About the Position

We are looking for a B2B Health & Wellness Business Development Expert to join our team at 247labs, a leading software development company headquartered in Toronto, Canada. This role is remote but requires the candidate to be based in either Toronto, Canada, or New York, USA. The successful candidate will be responsible for driving growth in the mental wellness sector for companies and health plans.

Responsibilities

• Define and execute the go-to-market strategy for MindShift’s B2B offering, including target verticals and ideal customer profiles.
• Build and manage a healthy sales pipeline from prospecting through to signed contract.
• Develop and pitch tailored value propositions and pricing/packaging for different B2B buyers.
• Identify and cultivate strategic partnerships with brokers, benefits consultants, EAP providers, insurers, and wellness distributors.
• Own commercial terms and contract negotiation, working with leadership on pricing structure, SLAs, and rollout plans.
• Partner with product to translate enterprise/partner requirements into the roadmap.
• Manage relationships with early B2B clients post-sale to drive adoption, renewal, and expansion.
• Represent MindShift Labs at relevant industry events, conferences, and partner forums.
• Track and report on pipeline, conversion, deal size, and revenue against targets, and continuously refine the sales playbook.
• Work daily prospecting of businesses and organizations outbound calls, emails, and social outreach.

Requirements

• Business Development
• Sales
• Strategic Partnerships

Experience Level

• Mid-to-Senior

Work Location

• Remote (must be based in Toronto, Canada, or New York, USA)

About the Company

247labs is a leading software development company headquartered in Toronto, Canada. We specialize in providing custom software solutions, mobile app development, web development, and digital transformation services to clients across various industries. Our team of experienced professionals is dedicated to delivering innovative, high-quality solutions that drive business growth and exceed client expectations.

We Offer

• Opportunity to work in a dynamic and innovative environment.
• Be part of a team that is driving growth in the mental wellness sector.
• Competitive compensation package.

If you are a motivated and experienced professional with a passion for technology and a drive to succeed, we invite you to apply for the B2B Health & Wellness Business Development Expert role and become part of our dynamic team at 247labs Inc.