Brand & Content Lead

HybridSalary not specified
New Zealand

Tech Stack

CommunicationMarketingAI

Job Description, Responsibilities & Requirements

About the Position

Brand & Content Lead

Location: Auckland, New Zealand

Employment Type: Permanent


About the Company

Overdose is a global digital commerce agency working with some of the largest and most ambitious retail and B2B brands across Australia, New Zealand, and beyond. We design, build, and migrate commerce platforms, run marketing, SEO, and GEO, have a scaling Data practice, and increasingly do all of it AI-native. We call this Complete Commerce.


Responsibilities

  • Content Production: Write, edit, repurpose, and schedule content across website, thought leadership, case studies, events, and campaigns, ensuring accuracy, on-brand messaging, and timely publication.
  • Editorial Standards: Apply and protect the Overdose tone of voice across all content, reviewing copy before it goes to market, and building guidelines that make it easier for others to contribute without needing everything checked from scratch.
  • LinkedIn and Social Management: Run the Overdose LinkedIn presence day to day, manage the company page, support leaders, schedule posts, and grow reach in a way that builds genuine commercial visibility.
  • Website and Campaign Updates: Keep service pages, case studies, and campaign content current, briefing the design and development team with clear, complete briefs when updates are needed.
  • Awards and Events: Support awards submissions and event communications from input gathering through to published content, turning each event into useful material before and after it happens.
  • Performance and Improvement: Use content and social data to understand what is working, report clearly to leadership, and change what is not, making the brand and content engine faster and more consistent over time.

Requirements

  • Proven experience in content marketing, brand communications, or editorial production in an agency, B2B, SaaS, technology, eCommerce, or professional services environment.
  • Strong writing skills with good editorial judgment across tone, quality, and accuracy.
  • The ability to manage a content calendar, multiple deadlines, and a range of stakeholders simultaneously without losing momentum or quality.
  • Experience working with senior leaders and subject matter experts to produce content, drawing good material out of busy people efficiently.
  • Active and considered use of AI tools such as Claude or ChatGPT, with the ability to maintain editorial standards and use AI to improve output rather than replace judgment.
  • An instinct for the system behind a task, not just the task itself.
  • Experience managing social channels, with a particular focus on LinkedIn.
  • The ability to work independently without needing every step explained, while knowing when to seek direction.
  • Experience briefing designers and developers clearly and efficiently.
  • Familiarity with CMS platforms, social scheduling tools, and basic analytics platforms.

Nice to Have

  • Experience in managing content for multiple channels and formats.
  • Knowledge of SEO best practices.
  • Familiarity with data analytics tools to measure content performance.

We Offer

  • Hybrid working arrangements.
  • Two Wellness days per year.
  • Additional day of leave to celebrate your birthday.
  • Annual training allowance.
  • Access to globally recognized courses and programs.
  • Parental Leave support that goes beyond the standard.

Why Join the OD Crew?

We work by design, not by default. A select client model means the work is deliberate, the relationships are real, and your impact is measurable. Being AI-native is not a positioning line. It shapes how every person here delivers. You will have the tools to move fast and a team that builds with AI every day. We are serious about people. A safe, supportive environment shapes how we work, grow, and lead. Real ownership. Direct access to leadership. A team worth showing up for.


Overdose is an equal opportunity employer. We welcome applications from all backgrounds and are committed to a fair and inclusive recruitment process.

If this feels like the kind of work you’d like to do, we’d love to hear from you. Share a piece of work you’re proud of, what impact it had, and how you used AI to help you do it. That’s what matters most to us.

Job Details

Company name:
Overdose.
Location:
New Zealand
Work Mode:
Hybrid
Posted on TheJob:
Jun 29, 2026
Last checked:
Jul 11, 2026
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