Tech Stack
Job Description, Responsibilities & Requirements
About the Position
King Group - a product company in the iGaming sector, operating in the markets of Ukraine and Tier 1. We develop brands in a dynamic and regulated environment, where the speed of decisions and the quality of marketing directly impact the product's market position. Our team focuses on creating strong brands and scaling them through comprehensive marketing approaches. We are looking for a Senior Brand Manager who will take ownership of brand development in the Ukrainian market: from strategy formation to influencing key business metrics.
Responsibilities
- Responsibility for brand strategy and product positioning in the Ukrainian market;
- Formation of the long-term development vector of the brand considering regulatory restrictions;
- Influence on key business metrics: brand awareness, share of voice, market share, effectiveness of brand campaigns;
- Participation in decision-making regarding go-to-market, communication strategy, and product development;
- Work at the intersection of marketing, product, and business.
Requirements
- Experience in the marketing field, 5+ years;
- Experience working with production and creative studios/teams;
- Experience in developing and implementing marketing strategies;
- Knowledge of social media and experience in using them in advertising campaigns;
- Experience in conducting market, competitor, and customer analysis for developing effective marketing and product sales strategies;
- Knowledge of the principles and methods of branding, marketing, and sales in the online environment;
- Excellent communication and analytical skills.
We Offer
- Absence of bureaucracy in decision-making processes and the ability to directly influence the product/project.
- Opportunity to learn – or teach (we have projects with internships and mentorship).
- A supportive environment and a team with which you can create truly cool products that change the market.
- Salary at the level of the IT-/iGaming-market and a full social package (health insurance, therapist consultations, gym compensation, lunches with delivery and compensation, etc.).
- A comfortable office in the center of Kyiv (walking distance from Zvirynetska/Lybidska) with a green panoramic terrace. The blackout problem is solved 100%.
About the Company
King Group is a product company in the iGaming sector, operating in the markets of Ukraine and Tier 1. We develop brands in a dynamic and regulated environment, where the speed of decisions and the quality of marketing directly impact the product's market position. Our team focuses on creating strong brands and scaling them through comprehensive marketing approaches.
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