About the Position

Business Development Manager – Mid-Market Sales

About RedCloud

RedCloud is building the intelligence infrastructure of global trade through its AI-powered platform, RedAI, which generates and aggregates proprietary trading and market data across the FMCG ecosystem.

The company delivers actionable market intelligence that enables brands and distributors to drive growth, optimise margins, and improve execution across complex route-to-market environments.

Role Overview

The Business Development Manager – Mid-Market is responsible for building and converting a strong pipeline of mid-sized FMCG brands and distributors, supporting RedCloud’s medium-term growth strategy.

This is a quota-carrying, pipeline-focused role centred on new business acquisition, with a strong emphasis on prospecting, qualification, and early-stage deal progression across high-potential accounts.

You will work closely with Enterprise Sales and cross-functional teams to expand RedCloud’s footprint and develop a scalable mid-market revenue engine.

Responsibilities

Pipeline Development & Prospecting

• Identify, target, and engage mid-sized FMCG brands and distributors
• Build and maintain a high-quality pipeline of qualified opportunities
• Conduct outreach across multiple channels (field, referrals, partnerships)
• Qualify leads based on commercial viability and strategic fit

Early-Stage Sales Execution

• Lead discovery conversations to understand customer needs and pain points
• Position RedCloud’s platform in relation to key business challenges
• Progress opportunities through early and mid-stage sales cycles
• Support deal conversion in partnership with Enterprise Sales (where applicable)

Market Expansion

• Map and prioritise mid-market segments across Nigeria
• Develop insights into emerging FMCG brands and distribution networks
• Identify whitespace opportunities to expand market coverage

Cross-Functional Collaboration

• Work closely with Enterprise Sales to ensure alignment across segments
• Partner with marketing and operations to drive pipeline generation initiatives
• Provide market feedback to inform product and go-to-market strategy

Requirements

Essential

• 3–7+ years in business development, sales, or commercial roles
• Proven ability to build pipeline and generate new business opportunities
• Strong communication and stakeholder engagement skills
• Experience in FMCG, retail, or distribution environments

Desirable

• Experience in SaaS, data platforms, or technology-enabled solutions
• Exposure to emerging markets or high-growth environments

Key Competencies

• Strong hunter mindset and proactive approach
• Commercial curiosity and market awareness
• Resilience and persistence in early-stage sales
• Ability to quickly build rapport and credibility

Why This Role Matters

• Builds the foundation for RedCloud’s mid-market growth engine
• Expands market coverage beyond enterprise accounts
• Creates a sustainable pipeline for long-term revenue growth

We Offer

• Competitive salary
• Opportunity to work in a dynamic and innovative environment
• Professional growth and development opportunities

About the Company

RedCloud is dedicated to building the intelligence infrastructure of global trade through its AI-powered platform, RedAI. We empower brands and distributors with actionable market intelligence to drive growth and optimise margins.

Location

• City: Istanbul
• Country: Turkey
• Remote status: Hybrid

Application

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