Commercial & CRM Executive

About the Position

Commercial & CRM Executive

Ceuta, Spain

We are Kaizen Gaming, the team powering Betano, one of the biggest GameTech companies in the world, operating in 20 markets. We aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

As a Commercial & CRM Executive, you will play a key role in developing and expanding the market share through driving growth and optimizing operations in the Spanish market. You’ll manage budgets, analyze P&L, and collaborate with senior stakeholders to maximize ROI. Additionally, you’ll oversee commercial agreements, work with cross-functional teams, and ensure market strategies are executed smoothly.

Responsibilities

• Contribute to the development and growth of the market share for the countries of responsibility;
• Assist in developing the Marketing Budget ensuring efficient allocation and usage, flagging discrepancies, and suggesting corrective actions;
• Contribute in developing the annual commercial budget, follows up on the P&L of the countries of responsibility, responsible to identify and raise flags to CMs and Commercial, and bring insights for the efficient correction and allocation;
• Develop and own a comprehensive, data-driven CRM strategy for the local market, in collaboration with the HQ team taking into account local compliance, market conditions, and competition;
• Provide updated information, analysis, and reports to the management and relevant business units to drive and facilitate well-informed commercial and product decisions;
• Build a solid understanding of the regulatory framework for the market and manage relationships with key stakeholders acting as the checkpoint from HQ's side;
• Align with various departments on market strategies, ensuring clear objectives and collaboration with BI, Marketing, CRM, Compliance, Finance, CS, and other HQ teams;
• Supervise/run projects/initiatives to enhance market strategy and customer experience to life;
• Ensure that the current internal cross-departmental processes efficiently work. Improve the existing Commercial processes and build up new processes where necessary;
• Oversee the execution of Commercial Operations, including daily, weekly, and monthly reports and templates.

Requirements

• 3+ years of experience in a similar position in consumer-focused online high transactional industry, ideally from gambling and/or casino industry;
• Excellent Spanish & English both in speaking and writing;
• Strong customer focus, hands-on approach, and execution skills, with a keen business sense and sales-driven mindset;
• A good understanding of online conversion, retention, and reactivation techniques;
• A strong grasp of customer loyalty and value strategies in a transactional web and mobile environment;
• Good knowledge of key performance and customer metrics;
• International experience and working knowledge are an advantage;
• Experience in process-driven operations is an advantage, will be considered an asset;
• High energy and ambition levels with passion for success;
• Strong leadership, cooperation, and analytical skills, team spirit;
• Excellent presentation and communication abilities;
• Exceptional stakeholder management and cross-functional coordination skills.

We Offer

• 🕑 Hybrid way of working
• 🏃 A buddy will support you with your onboarding
• 💸 Competitive pay and bonus scheme
• ⭐ Developmental 360° feedback framework
• 📚 Unlimited access to Udemy & continuous training

About the Company

We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation, or age.

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