Commercial Director, Türkiye

About the Position

Commercial Director, Türkiye

We are seeking a Commercial Director for Türkiye to drive revenue growth and customer success for our leading digital service providers, Natro and Turhost.

About team.blue

team.blue is one of Europe's leading digital service providers, empowering entrepreneurs, businesses, and developers with the tools they need to succeed online. With more than 60 SaaS and hosting brands, 4,000+ employees, operations across 23 European countries, and 3.5 million customers, team.blue combines local expertise with the strength of a global organization.

As part of the team.blue ecosystem, we place European values-including privacy, transparency, innovation, and local customer support-at the heart of everything we do, delivering trusted digital solutions tailored to local market needs.

About Natro & Turhost

Natro and Turhost are proud members of the team.blue family and among Türkiye's leading providers of domain registration, hosting, cloud infrastructure, and digital services.

Founded in 1999, Natro has been helping businesses establish and grow their online presence for over 25 years. Today, the company serves more than 200,000 customers, manages over 500,000 domain names, and hosts hundreds of thousands of websites through a comprehensive portfolio including domain registration, web hosting, cloud and dedicated servers, SSL certificates, trademark services, and security solutions.

Following the acquisition of Turhost in 2022, the two brands continue to strengthen their market position by delivering reliable, high-performance hosting and cloud solutions to SMEs, entrepreneurs, developers, and enterprise customers across Türkiye. Together, Natro and Turhost combine strong local expertise with the global capabilities, innovation, and best practices of the team.blue ecosystem.

Role Purpose

The Commercial Director is accountable for the commercial performance of the Turkish business, with Natro and Turhost brands, driving sustainable revenue growth through customer acquisition, retention, and value creation. The role leads the local commercial organization via Marketing and Customer Care function leaders and works closely with the Regional Commercial Director, relevant Divisional stakeholders, and Group functions, ensuring sustainable revenue growth, customer retention, profitability, and successful execution of strategic initiatives. The role is also responsible for translating group strategy, products, and growth programs into local commercial success.

Responsibilities

Commercial Ownership & Performance

• Own the Turkish brands – Natro & Turhost- revenue targets and support profitability
• Lead revenue planning, forecasting, and commercial investment planning
• Monitor revenue performance and identify growth opportunities and commercial risks
• Drive initiatives that improve revenue growth and customer value
• Ensure effective governance and alignment between local, divisional, and Go-to-Market teams to maximize the impact and consistency of commercial initiatives

Market Feedback & Customer Insight

• Act as the primary voice of the Turkish market within the Group
• Ensure customer, market, and competitive feedback is structured and effectively fed into Product, Go-to-Market, and relevant Group functions
• Identify local market opportunities, competitive developments, and evolving customer needs to support commercial decision-making

Customer Growth and Lifecycle

• Ensure effective commercial performance of the customer lifecycle from customer acquisition through conversion, activation, retention, renewal, and expansion by leading local marketing teams across performance marketing, SEO, lifecycle marketing, and website conversion optimization
• Ensure effective collaboration between local Marketing leadership and Group Go-to-Market teams for alignment and to maximize the impact of acquisition, product launch, and growth initiatives
• Drive continuous improvement across customer journeys, conversion funnels, cross-sell, and upsell opportunities

Product Commercialization

• Lead the commercialization of new products and strategic initiatives
• Coordinate cross-functional teams to ensure successful launches and adoption
• Act as a key interface between the Turkish business and Group stakeholders for launches
• Ensure Group commercial programs, playbooks, and product initiatives are executed consistently while balancing local market requirements

Customer Care

• Lead the Customer Care organization through its function leader
• Ensure customer support, retention, and telesales activities contribute effectively to customer satisfaction and commercial performance
• Ensure Customer Care priorities remain aligned with Group initiatives

Candidate Profile

• Proven experience driving revenue growth, commercial performance, and customer acquisition
• Relevant background in e-commerce, online sales, or subscription-based growth-focused environments, working in SaaS, Hosting, Technology, digital services, E-commerce, or recurring revenue environments preferred
• Experience in managing customer acquisition, conversion optimization, retention, and customer lifecycle programs
• Experience leading functional teams like marketing and customer care
• Strong analytical and commercial decision-making capabilities
• Strong stakeholder management skills with experience operating across local, regional, and matrix organizations

We Offer

• Opportunity to work with leading digital service providers in Türkiye
• Be part of a global organization with strong local expertise
• Competitive compensation package
• Professional growth opportunities

About the Company

team.blue combines local expertise with the strength of a global organization, delivering trusted digital solutions tailored to local market needs.