Job Description, Responsibilities & Requirements
About the Position
Job Title: Consumer Social Media Manager
Location: London – WeWork Victoria
Employment Type: Full-time – 4 days in office
About the Role
At OneDome Group, we’re redefining the future of home buying - and we need a Social Media Manager who can turn complex, high-stakes decisions (mortgages, moving, money) into aspirational, addictive, and actionable content for two very different audiences:
- B2C: First-time buyers, home movers, renters dreaming of ownership.
- B2B: Mortgage brokers who need to see you as their #1 growth partner on LinkedIn.
You won’t just post and pray. You’ll build communities, drive referral traffic, and make social a revenue lever, not a vanity project.
Responsibilities
- Lead social strategy and execution for all OneDome Group brands - consistent voice, distinct audiences, zero brand confusion.
- Turn “how to buy a home” into scroll-stopping, viral, helpful content for TikTok, Instagram, and Facebook.
- Make mortgages make sense. Make moving emotional. Make OneDome the undisputed leader in home buying social.
- Build and nurture thriving communities across Group brands-reply like a human, engage like a host.
- On LinkedIn: talk directly to mortgage brokers. Drive B2B pipeline through relationships, not ads.
- Partner with PR to handle sentiment shifts, customer queries, and crisis comms fast.
- Pivot strategy overnight based on data, news, or a meme that just dropped.
- Work with PR to amplify press wins, data stories, and company announcements.
- Partner with SEO to drive traffic to high-priority pages (yes, social can rank too).
- Brief and manage creators/influencers end-to-end-negotiation, content, performance analysis.
- Own: follower growth, engagement rate, share of voice, and referral traffic (non-negotiable).
Requirements
- Proven experience as a Social Media Manager (fintech, proptech, or high-growth startup is ideal).
- Managed multiple brands or a brand portfolio without losing your mind-or your voice.
- Grown audiences in a fast-moving, regulated, or complex industry (fintech/proptech highly preferred).
- Run creator/influencer partnerships from “nice to meet you” to “ROI was 4x.”
- Speak fluent analytics-you don’t guess, you let data dictate creative.
- Deeply understand: *social’s job *isn’t likes-it’s traffic and conversion.
- Cross-functional with PR, SEO, Growth-no ego, all execution.
- Aesthetic + direction: you don’t need a full studio to make high-quality photo/video content. You can direct creators, use in-house tools, and still make it stop the scroll.
About OneDome
OneDome is a UK-based housing and fintech technology platform building an **AI-powered **platform to simplify life’s biggest financial decisions - from buying a first home to building and protecting long-term wealth.
The platform brings together property discovery, mortgage origination, legal and transaction services, insurance, and financial planning into a single, end-to-end digital experience. OneDome’s flagship HomeBuyer Service reimagines home ownership as a retail-style product, bundling everything required to purchase a home into one transparent, fixed-price offering. Beyond home purchases, the platform supports customers across the full lifecycle of home ownership and personal finance.
OneDome operates at scale, working with a nationwide network of over 500 mortgage brokers and arranging approximately $1.4 billion in mortgage volume per month, positioning the company among the largest housing and mortgage platforms in the UK.
The company is profitable and has been recognised for rapid, capital-efficient growth, including being ranked the 4th fastest-growing fintech and 17th fastest-growing technology company by the Deloitte Fast 50 in 2025, and the 6th fastest-growing tech company by the Sunday Times Tech 100 in 2026.
Backed by Channel 4 Ventures and family offices across the UK, Saudi Arabia, the United States, and Australia, OneDome is building the next generation housing and fintech super-platform, replacing fragmented, manual processes with a modern, data-driven, AI-enabled consumer experience.
We Offer
- Competitive salary
- Opportunity to work in a fast-paced, innovative environment
- Collaborative and cross-functional work culture
- Professional development opportunities
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