Content Lead

About the Position

Our client, a global player in the Ed-tech sector, is looking for an experienced, multi-skilled Content Lead with a successful track record of building and managing a content-driven lead generation strategy from the ground up. You’ll be their Content Lead in Germany and be the owner of the organic pipeline growth. Together with the Head of Demand Generation (Germany), you’ll work on creating and distributing content for the whole funnel to build presence as the market leader in Germany.

Responsibilities

• Create, localize, and distribute content to lay the groundwork for entry to the German market.
• Work closely with the Content leads in the UK, France, and the US to localize and adapt content strategy and brand voice to the German audience.
• Help scale our European growth.

Requirements

• 5+ years of hands-on content marketing or inbound marketing experience.
• Comprehensive knowledge and understanding of the German SaaS/EdTech market.
• Proven track record of managing a blog and success in driving full-funnel organic growth/lead generation.
• Excellent communication, writing, and editing skills with strong attention to detail (in German and English).
• Strong data and analytics skills – comfortable reporting on the business impact of your work.

Nice to Have

• Knowledge of B2B SaaS marketing and the L&D industry is a big plus.
• Genuine interest in the space helps.
• Experience in creating multimedia content (audio, video, visual designs).

We Offer

• Permanent position.
• Competitive salary.
• Remote work options.
• Opportunity to work with a growing content & brand team of 10.
• Coaching by the Global Head of Content.

About the Company

You’ll be joining a remote-first company and can be based anywhere in Germany.

Interested and think this sounds like you?

Contact: [email protected]

Apply for this position now

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