Content Manager & PR

HybridSalary not specified
Location not specified

Tech Stack

MarketingAISEO

Job Description, Responsibilities & Requirements

Empat Jobs

Join a team where empathy meets engineering - and where your impact truly matters.

Content Manager & PR


You'll own how empat.tech sounds and shows up - our brand voice, positioning, and the content that carries them across web, blog, email, AI-search, and PR. This role is strategy and making: you take our positioning and turn it into high-quality content, and you build the AI-powered engine that lets one person produce at the scale of a team. You set the standards, build the system, and personally write the flagship pieces. If you think in systems, write exceptionally, and use AI as a genuine multiplier (not a toy), this is for you.

About the Position

You'll own how empat.tech sounds and shows up - our brand voice, positioning, and the content that carries them across web, blog, email, AI-search, and PR. This role is strategy and making: you take our positioning and turn it into high-quality content, and you build the AI-powered engine that lets one person produce at the scale of a team. You set the standards, build the system, and personally write the flagship pieces. If you think in systems, write exceptionally, and use AI as a genuine multiplier (not a toy), this is for you.

Responsibilities

  • Brand voice & positioning - one consistent message and voice across every asset. You build the models: positioning, message house, tone of voice.
  • Website content - audit and fix what exists, drive a new-pages plan, and ship conversion-minded pages.
  • Blog, case studies & lead magnets - a repeatable, AI-powered content engine: ~6–8 articles/mo + case studies + lead-magnet content (e.g. AI workshops). You co-own lead-magnet strategy with the marketing lead.
  • GEO / AI-search visibility - make empat.tech the answer inside ChatGPT, Perplexity, and AI Overviews. This is a headline outcome of the role.
  • PR & thought leadership - narratives, pitches, press materials, and prep for podcast/media appearances. (Story-building, not community admin.)
  • AI content systems - build the pipelines, prompt systems, and quality/tone-of-voice checks the whole team reuses.
  • Google Business Profile - publish content and materials there as a distribution surface.

Requirements

  • 3+ years in content marketing, brand, or communications (B2B tech / outsourcing preferred)
  • Exceptional written English (C1 / near-native) across blog, case studies, landing pages, email, and PR copy.
  • Confident spoken English (B2) is enough - this is a writing-first role.
  • Proven, high-level hands-on use of AI to produce content at scale - you've built prompt systems and repeatable pipelines, not just occasionally prompted a chatbot. (This is the make-or-break skill.)
  • Strong editorial judgment and taste - quality, not just speed
  • Solid grasp of SEO & GEO fundamentals - enough to make content that ranks and gets cited by AI assistants (technical SEO is owned separately)
  • Data-literate - you read the funnel, understand cause and effect, and measure your content's impact
  • Able to build repeatable systems, not just one-off pieces
  • Proactive owner of outcomes across parallel content tracks

Nice to Have

  • Background in a software, AI, or technology company
  • GEO / LLM-answer optimization experience
  • Lead-magnet or funnel-content experience
  • Ghostwriting, podcast, or media-appearance experience
  • A good sense of humor

We Offer

  • Work at a Top-employer company (according to DOU 2025).
  • A strong culture built on empathy, trust, openness, and real care for employees.
  • Competitive compensation with regular reviews.
  • Paid vacation and sick leave.
  • Medical insurance.
  • Personal learning budget and access to top HR tools, platforms, and practices.
  • Team events and regular team-building activities

Work Type

  • Full-time

Location

  • All world (+remote)

Apply now

Job Details

Company name:
Empat
Location:
Location not specified
Employment Type:
Full-time
Work Mode:
Hybrid
Posted on TheJob:
Jul 13, 2026
Last checked:
Jul 13, 2026
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