Content Specialist (Barcelona)

Turn creative briefs into platform-native stories for TikTok, Instagram, and Reddit. Join Zurich Duo in Barcelona to shape engaging social content from concept to final asset.

About the Position

We’re looking for a Content Specialist who enjoys developing ideas for social media and transforming strategic briefs into relevant and platform-native content.

Someone deeply connected to digital culture, with strong creative judgment and the ability to turn concepts into engaging content across platforms such as TikTok, Instagram, Reddit, and emerging social channels.

What Will Your Mission Be?

To bring creative strategy to life through social content, developing ideas, assets, and platform-specific executions ensuring the content remains true to the original creative vision.

Responsibilities

• Transform Creative Strategist briefs into executed social media assets.
• Develop storyboards, scripts, post concepts, copy, and visuals.
• Create, adapt, and optimize content for TikTok, Instagram, Reddit, and other channels.
• Develop content proposals for editorial calendars based on defined content territories.
• Develop all the copywriting for all the social media pieces.
• Work closely with video makers to develop short-form video content.
• Adapt content to the formats, codes, and behaviors of each platform.
• Ensure final assets are consistent with the creative idea, brand tone, and channel requirements.

Requirements

• Around 3-4 years of experience creating content for social media platforms.
• Strong graphic design skills through editing software (Photoshop, Lightroom, Illustrator).
• Ability to develop ideas from concept to storyboard and final execution.
• Experience in copywriting and visual storytelling.
• Strong understanding of native formats for TikTok, Instagram, Reddit, and other social platforms.
• Strong visual judgment and understanding of platform-specific content behaviors.
• Ability to collaborate effectively with strategy, insights, design, production, and project management teams.
• Organized, proactive, and execution-oriented mindset.
• Very high/native level of English, as all the copy and content will be developed in this language.

Technical Requirements

• Experience creating content for brands or clients.
• Experience designing and developing social media content from scratch with Photoshop, Illustrator, Lightroom, Canva, etc.
• Strong understanding of social media formats, trends, and platform dynamics.
• Ability to write copy and develop visual narratives across channels.
• Experience developing storyboards, scripts, and social content concepts.
• Familiarity with video editing tools such as CapCut, Premiere, etc.

We Will Especially Value

• Experience in social media content creation in creative agencies, social media agencies, or in-house.
• Strong creative sensibility and visual taste.
• Very high level of English.
• Interest in digital culture, emerging platforms, and content trends.
• Ability to collaborate in multidisciplinary teams and fast-paced environments.

We Offer

• Competitive salary
• Opportunity to work in a dynamic and entrepreneurial environment
• Professional growth and development opportunities
• Collaborative and inclusive work culture

About the Company

Zurich Duo is Zurich’s in-house agency, responsible for conceptualizing, designing, and delivering creative, digital marketing, and customer experience projects across international markets. Operating like a startup within a major global corporation, Zurich Duo combines an agile, dynamic, and entrepreneurial environment with the resources, expertise, and stability of a leading global company.

In line with our commitment to diversity, equity, and inclusion, we encourage everyone to apply, especially candidates from groups that have been traditionally underrepresented, including LGBTQ+ individuals and people with disabilities.

Department: Marketing & Media

Location: Spain

Employment Type: Full-time