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Content Strategy Lead

Canva Germany·Salary not specified

Nice to have's

CommunicationProblem SolvingLeadership

Job description

About the Position

Content Strategy Lead

Join Canva as a Content Strategy Lead to develop strategic insights and recommendations for content opportunities.

Responsibilities

  • Investigate complex content opportunities and turn data, research, and market signals into clear strategic insights.
  • Develop recommendations that help teams decide where and how to invest across Canva's content ecosystem.
  • Partner with Product, Design, Engineering, Data, and other relevant specialties to connect content strategy with product and business priorities.
  • Identify user and content trends, emerging opportunities, and gaps that could influence future strategy.
  • Frame ambiguous problems, develop hypotheses, and use evidence to move teams toward clear decisions.
  • Communicate complex strategic thinking simply, creating narratives and recommendations that enable stakeholders to take action.
  • Help improve the frameworks, processes, and ways of working that enable Canva to make effective content decisions at scale.

Requirements

  • Content Strategy: Strong understanding of content strategy at a global scale.
  • Strategic Insights: Ability to connect user, product, content, and business insights into actionable strategy.
  • Data Analysis: Proficiency in turning data, research, and market signals into strategic insights.
  • Collaboration: Experience working across multidisciplinary teams.
  • Communication: Ability to communicate complex ideas in simple, actionable ways.
  • Problem Solving: Independently navigate ambiguous problems and form thoughtful recommendations grounded in evidence.

Nice to Have

  • Leadership: Experience in leading strategic projects and influencing teams.
  • Market Research: Expertise in market research and trend analysis.

We Offer

  • Equity packages - we want our success to be yours too.
  • Inclusive parental leave policy that supports all parents & carers.
  • An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more.
  • Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally.

About the Company

Join the team redefining how the world experiences design. We’re part of Content & Discovery, where we work to empower people around the world through content and make it easier for every Canva user to discover what they need to design.

Within Strategy & Insights, we bring together strategic thinking, evidence, and a deep understanding of our content ecosystem to help teams make better decisions. We work across disciplines to identify opportunities, clarify priorities, and translate insights into strategies that create meaningful impact.

Our work helps connect the dots between our users, Canva’s content ecosystem, and our broader goals. By providing clarity on where we should focus and why, we help Canva build content experiences that are useful, relevant, and delightful for our global community.

Locations

  • Sydney, Australia
  • Melbourne, Australia
  • Brisbane, Australia
  • Perth, Australia
  • Adelaide, Australia

Note: Interviews are conducted virtually.

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