Creative Copywriter

About the Position

Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries.

We are looking for a Creative Copywriter to join our dynamic team. Perfect for those who aim to:

• Create scripts for all types of video content - including TVCs, radio spots, how-to videos, reels and stories for social media, and video scripts for public figures;
• Translate key points from creative briefs into compelling and persuasive copy concepts;
• Develop catchy slogans, calls to action, and names for campaigns and products;
• Craft consistent and effective messaging across multiple channels, such as websites, social media, display ads, email campaigns, and events;
• Actively participate in brainstorming sessions to generate fresh ideas and creative solutions;
• Stay up to date with trends in content marketing and evolving user interests;
• Conduct regular competitor content reviews and generate meaningful insights to inform creative strategies;
• Develop ideas for 360° marketing campaigns based on strong insights and strategic thinking;
• Write clear, concise, and engaging copy for digital, outdoor, ATL, and BTL marketing materials.

Responsibilities

• Create scripts for all types of video content - including TVCs, radio spots, how-to videos, reels and stories for social media, and video scripts for public figures;
• Translate key points from creative briefs into compelling and persuasive copy concepts;
• Develop catchy slogans, calls to action, and names for campaigns and products;
• Craft consistent and effective messaging across multiple channels, such as websites, social media, display ads, email campaigns, and events;
• Actively participate in brainstorming sessions to generate fresh ideas and creative solutions;
• Stay up to date with trends in content marketing and evolving user interests;
• Conduct regular competitor content reviews and generate meaningful insights to inform creative strategies;
• Develop ideas for 360° marketing campaigns based on strong insights and strategic thinking;
• Write clear, concise, and engaging copy for digital, outdoor, ATL, and BTL marketing materials.

Requirements

• 3+ years of experience as a creative copywriter in an agency or on the client side (experience in the sports or iGaming sector is a plus);
• Ability to understand marketing campaign briefs and develop strong creative ideas, concepts, and catchy taglines/copy for various advertising formats;
• Proven ability to demonstrate and maintain brand voice across different communication channels;
• Experience in naming (products, campaigns, brands);
• Strong creative and conceptual thinking skills;
• Ability to interpret creative direction and technical information and translate them into persuasive copy concepts;
• Comfortable working independently with minimal guidance and under deadlines;
• Excellent writing, editing, and proofreading skills, with strong attention to detail, language flow, and grammar;
• Fluent in English and Hindi.

Personal Attributes

• A strong can-do attitude, demonstrating enthusiasm, positive energy, and initiative;
• High attention to detail and commitment to delivering polished, high-quality results;
• Result-oriented mindset, always seeking improvement opportunities.

We Offer

• Health & Wellness Focus;
• Global Medical Coverage;
• Growth Opportunities;
• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
• Performance-Driven Rewards;
• Dynamic Work Environment.

About the Company

Our client is a fast-scaling international marketing company, a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries.