Creative Marketing Manager

Full-Time

Dancebit

About the Position

Dancebit turns exercise into a dance party with dance workouts set to energizing beats. Professional instructors guide you through easy-to-follow choreographies that help you burn calories, improve coordination, and build strength. It’s the perfect app for anyone looking to stay fit and active through dancing at home.

Responsibilities

Own the creative process from research and idea generation to production, testing, and iterations.
Conduct audience, competitor, and market research to identify new creative opportunities and growth areas.
Build and prioritize creative hypotheses for Meta and other paid social channels.
Develop creative concepts, hooks, scripts, and messaging for paid social campaigns.
Create clear briefs for designers, motion designers, and UGC creators to bring creative ideas to life.
Analyze creative performance, identify winning patterns, and generate insights for future tests.
Collaborate with UA, Product Marketing, and UGC, Analysts teams to improve creative performance and scale winning concepts.
Continuously explore new trends, formats, AI tools, and creative approaches to improve the creative pipeline.

Requirements

2+ years of experience in creative marketing for paid social channels (especially Meta)
Strong understanding of performance marketing, user acquisition principles, and the role of creatives in business growth.
Ability to analyze creative performance metrics (CTR, CVR, CPA, ROAS, etc.), understand what drives results, and turn insights into new hypotheses.
Experience generating creative hypotheses based on audience insights, competitor research, trends, and performance data.
Ability to turn hypotheses into strong creative concepts, hooks, scripts, and messaging for paid social creatives.
Experience using AI tools (ChatGPT, Lovart, Midjourney, AI avatars, etc.) to improve and speed up creative research, ideation, and production.
Strong ownership mindset: you don’t just create ads - you understand why they work.
English at B2 (upper-intermediate) level or higher.

Nice to Have

Experience with AI and its integration into workflows.
Profound work experience with one of the platforms (in order of priority): Google, Applovin, TikTok, Snapchat, Pinterest.

We Offer

Corporate Events

Despite being remote-first, we love meeting up in person, so we often organize events in our Gismart hubs.

Learning & Development

Growth is our top priority, so we’ll cover 70% of your professional development courses and 100% of your English language courses.

Mental & Physical Health

We provide health insurance, sports and psychotherapy reimbursement.

Time Off Policy

18 days of paid vacation, 3 paid personal days, plus 1 day for each year at Gismart.

Public Holidays

Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year.

Sick Leave

100% Sick Leave Compensation.

Personal Equipment Policy

You can use our corporate devices or work on your own laptop and get a monthly depreciation compensation.

Remote-First Work

Work from home anywhere in the world, in one of our Gismart hubs, or in a coworking space, which we’ll pay for.

About the Company

Gismart is a mobile app developer with award-winning products in Health, Wellness, Utilities & Music and over 1 billion downloads across the globe.

Our apps inspire and empower people to build a healthy lifestyle that’s sustainable and enjoyable.

Our Way of Working

Deliver what matters

"There’s real pride when something we built goes live."

Respect and support others

"Whenever I’m stuck, there’s always someone who jumps in to help - no judgment."

Initiate and own

"If you give them a task, they’ll not just do it - they’ll think of a better way to solve it."

Voice openly

"I always know where we’re heading and why - no surprises."

Execute with quality

"Always aims to improve the product, even when it’s already good."

If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you.

Creative Marketing Manager

Tech Stack

Job Description, Responsibilities & Requirements