Creative Strategist, Growth Marketing, Poland (12-Month Contract)

About the Position

Creative Strategist, Growth Marketing, Poland (12-Month Contract)

Join Canva, a company on a mission to empower the world to design and make Canva the most loved brand in the world. We are looking for a Creative Strategist to build and run the growth creative engine for Poland. You'll be responsible for turning our paid spend into compounding growth through creative across Meta, TikTok, YouTube, and our broader channel mix.

Responsibilities

• Own the end-to-end creative strategy and process: Lead the full creative cycle across Meta, TikTok, YouTube, and emerging channels. This includes research, briefing, production, and performance review.
• Analyse and optimise creative performance: Use dashboards and cohort analysis to spot what's winning and why. Feed these learnings back into the next sprint and strategy.
• Lead video editors, creators, and creative talent: Direct and collaborate with video editors, designers, and writers to produce great work across formats.
• Partner with media buying and analytics: Understand how media buying influences creative success and help the analytical side of the team understand the thinking behind creative decisions.
• Champion the Polish market: Be the team's expert on the Polish market and cultural trends. Surface the cultural nuances and translate that into creative that lands.
• Accelerate workflows with AI and modern tools: Use AI tools to speed up ideation, research, asset generation, and analysis.
• Support conversion across the funnel: Drive CRO initiatives in partnership with our paid media expert to make acquisition journeys engaging and high converting.

Requirements

• Solid experience in growth or performance marketing with a focus on creative strategy.
• Experience guiding creative talent. Video editors, designers, writers, or creators and coaching them to do great, performance-driven work.
• A track record of partnering with media buying and analytics teams.
• Confidence using creative analytics tools and performance dashboards to inform decisions and optimise creative at scale.
• Strong creative instinct and pattern recognition.
• Fluent Polish and excellent English, with a sharp eye for tone, nuance, and cultural resonance in creative work.
• Experience creating for the Polish market is essential.
• Demonstrated ability to use AI tools to accelerate workflows and improve output quality.
• A portfolio of creative concepts you've personally shipped on Meta, TikTok, or YouTube.

Nice to Have

• Team Leadership
• Coaching
• Media Buying
• Analytics
• Creative Instinct
• Pattern Recognition
• Polish Language

We Offer

• Opportunity to work with a highly collaborative, fast-moving, and passionate marketing team.
• Be part of a team that blends creativity and data to make magic happen.
• Help Canva show up at its best in Poland and fuel growth by bringing performance and creativity together in every campaign.

About the Company

At Canva, our mission is to empower the world to design and we’re growing fast across the globe. With over 250 million monthly active users in over 190 countries, we’re on a mission to make Canva the most loved brand in the world. To support this ambition, we’re building a world-class growth marketing team that’s deeply local, highly creative, and relentlessly performance-focused.