Data Analyst (Salesforce Sales Cloud)
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Job description
About the Position
We are seeking a B2B Data Analyst with strong experience in Salesforce Sales Cloud, CRM data, and B2B funnel analytics. The role will focus on analyzing lead flow, improving reporting, identifying data and tracking issues, and helping the team improve the current Salesforce setup.
Responsibilities
- Analyze the B2B funnel: Lead → MQL → SQL → Opportunity → Revenue.
- Analyze lead flow and conversion in Salesforce Sales Cloud.
- Build and maintain Salesforce reports and dashboards.
- Track pipeline, conversion rates, lead quality, and revenue impact.
- Analyze attribution, lead sources, and campaign tracking.
- Identify gaps in CRM data, reporting, and tracking.
- Review data quality and consistency across systems.
- Work with Marketing, Sales, RevOps, and technical teams.
- Recommend improvements to reporting, tracking, and CRM processes.
Requirements
- 5+ years of experience in Data Analytics, CRM Analytics, Revenue Analytics, or a similar role.
- Strong hands-on experience with Salesforce Sales Cloud / Salesforce CRM.
- Good understanding of the B2B funnel and lead lifecycle.
- Experience with Salesforce reporting and dashboards.
- Experience with GA4 / Google Analytics.
- Experience with attribution, UTM tracking, and lead source analysis.
- Strong analytical and problem-solving skills.
- Ability to identify issues and propose solutions independently.
- Upper-Intermediate or higher English proficiency.
We Offer
- Freelance contract
- Flexible remote collaboration
- Potential for long-term cooperation and priority access to future project opportunities within our network.
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VARTEQ is a top technology solutions provider, crafting cutting-edge digital experiences for businesses in diverse industries. Our portfolio includes web and mobile app development, e-commerce solutions, and custom software tailored to each client’s unique needs. At VARTEQ, we go beyond just technology solutions. We also prioritize our team’s well-being and success by offering a Flexible Work Schedule and empowering our employees with Autonomy and Ownership.