Tech Stack
Job Description, Responsibilities & Requirements
About the Position
Demand Generation Marketing Manager
New York, New York, USA
Marketing / Full Time / Hybrid
About the Company
Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most.
We operate with urgency, intensity, and ambition. The bar is high because the opportunity is massive. We expect excellence, ownership, and intellectual rigor from every team member. We move fast, make bold decisions, and hold ourselves accountable to results. At the same time, we believe great companies are built on trust and respect. Every voice matters. Every contribution counts. When we win, we win together.
We are scaling rapidly and on a clear trajectory toward becoming a unicorn this year - and beyond. Our growth is not accidental; it’s the result of disciplined execution, relentless focus, and a team that refuses to settle. We are building a category-defining company, and we’re looking for people who want to do the most meaningful work of their careers.
If you want comfort, this isn’t the place.
If you want impact, ownership, and the chance to help build a generational fintech company, welcome.
Responsibilities
- Own the end-to-end demand generation strategy focused on inbound lead generation and pipeline growth
- Plan, launch, and optimize multi-channel campaigns across email, newsletters, paid ads, and other digital channels
- Build and manage email marketing programs, including campaigns, newsletters, and nurture sequences
- Partner with sales to align on lead quality, funnel performance, and conversion goals
- Manage campaign calendars, messaging, and audience segmentation to improve engagement and conversion
- Analyze campaign performance, attribution, and funnel metrics; use insights to continuously improve results
- Test and iterate on messaging, channels, and offers to increase lead volume and quality
- Maintain and optimize marketing automation and CRM workflows related to lead capture and nurturing
Requirements
- 4–7+ years of experience in demand generation, growth marketing, or lead generation roles
- Proven track record of running inbound-focused campaigns that drive measurable pipeline impact
- Hands-on experience with email marketing, paid media, and digital campaign execution
- Strong analytical skills with the ability to translate data into actionable insights
- Experience working cross-functionally with sales and other marketing stakeholders
- Comfortable owning projects end-to-end with minimal oversight
Skills
- Digital Marketing
- Email Marketing
- Campaign Management
- Data Analysis
- Marketing Automation
We Offer
- Equity - Everyone at Nitra is an owner. When the company wins, you win.
- Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra.
- Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
- Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match.
- Hybrid Work Policy - Team members work from the office four days per week and Wednesdays designated as a work-from-home day.
Salary
The base salary range for this full-time position is $95k - $130k + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed reflect the base salary only, and do not include bonus, equity, or benefits.
Diversity and Inclusion
Nitra values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnicity, national origin or ancestry, gender, race, religious beliefs, disability, sex, sexual orientation, age, veteran status, genetic information, citizenship, or any other characteristic protected by law.