Digital Growth Marketer (m/f/d)
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Job description
About the Position
Digital Growth Marketer (m/f/d)
Munich
Founded in 2016 and headquartered in Munich, enmacc is a high growth scale-up with a diverse team of over 100 professionals. We’re passionate about energy, technology, and building something that makes a real impact. If you are looking for an entrepreneurial environment where your work directly contributes to a more sustainable and digital energy future, we invite you to submit your application below.
Your Mission
You are a hands-on growth marketer that will be the engine that grows our visibility with our target audience. You move beyond traditional marketing and can build growth models organically and with AI. Growing our engagement is what entices you, not by chasing clicks or being a spreadsheet marketer.
Responsibilities
- Build and Engage Our Community: You will focus on community-led growth, identifying and engaging with our target audiences where they are active. You will work with content teams to embrace the use of AI-powered creative tools to compress timeframes and drive automation.
- Master Generative Engine Optimization (GEO/AEO): You will own our strategy for being found by LLM’s. This includes proactively identifying content gaps, conducting deep keyword and topic research, and liaising with our content and product teams to build our authority. You will manage our website's technical optimization, including implementing structured data, to ensure AI crawlers understand and cite our expertise.
- Manage Paid Growth Channels: You will be responsible for our paid growth channels, and understand how to build, track, and refine LinkedIn campaigns for niche markets.
- Drive AI Strategy & Literacy: You will be our filter for the ever-evolving AI landscape. You will test, evaluate, and implement new AI tools that give us a competitive edge. You will motivate the wider team to be part of this evolution.
- Agility in Marketing: As part of a marketing team in a young high-growth company, you are agile and eager to flex into areas out of your domain to support the growth trajectory of the company.
Requirements
- Domain Experience: Experience in a growth marketing role.
- ABM Campaign Specialist: Experience running targeting high-value lists.
- Performance Marketing: Deep technical knowledge of Google Ads and LinkedIn Ads, specifically for niche commodities like GoOs, EUAs, and EFPs.
- Technical SEO & CRO: Ability to manage the website, landing pages, and "Book Demo" forms to improve conversion rates and organic search ranking.
- Experience in Scheduling and Posting Native Content: Experience on LinkedIn and how to build engagement and followers.
- Hands-on Understanding of Modern Search Principles: Including technical SEO, Answer Engine Optimization (AEO), and the emerging field of Generative Engine Optimization (GEO).
- Community-led Growth: Experience and a passion for engaging with niche professional audiences online.
- Agility: Ability to support and collaborate with other marketing team members in disciplines which are not listed specifically here.
Don't match every single requirement? We still want to hear from you!
We Offer
- Competitive Compensation Package: Including 28 days of annual leave.
- Impact-Driven Culture: Entrepreneurial, with flat hierarchies and high autonomy.
- Hybrid & Workation Flexibility: Balances office connection with the freedom to work from home or abroad.
- Learning & Development: €2,000 annual L&D budget plus 5 dedicated "Level Up" days.
- Commute & Wellness Support: Fully covered gym memberships and paid transportation for office days.
- Inclusive, International Team: Celebrates diversity and offers language classes.
- AI-First Environment: Collaborate with a dedicated AI Philosophy and cross-functional expert groups.
- Premium Tech & Workspaces: Featuring top-tier Apple/Bose hardware in modern, dog-friendly offices.
About the Company
enmacc is Europe’s largest over-the-counter trading platform for energy and environmental commodities. We are digitizing the world’s energy markets by replacing manual, outdated processes with speed, transparency, and liquidity.
Our platform empowers a massive network of over 2,400 active traders to manage risk and accelerate the global energy transition. By providing a secure and efficient trading environment for 650+ companies, we facilitate more than 14,000 monthly requests for quotes and 8,000 monthly trades. With a traded volume exceeding 60 TWh per month, enmacc enables energy suppliers, industrial companies, and trading houses to access the liquidity they need to thrive in a shifting market.
As an Equal Opportunity Employer, enmacc is a diverse environment where all backgrounds, identities, and cultures are welcomed and celebrated. If you're excited about this role, apply and help us shape the future of energy trading!
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