Digital Media Sales & Account Manager (m/w)
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Job description
About the Position
Digital Media Sales & Account Manager (m/w) at Carwow in Munich
Important: This role has a clear sales focus.
That means: You will sell our digital media products YouTube, Meta, and Data to automotive manufacturers, partners, and media agencies and support the campaigns from booking to execution.
Not sure if the position is right for you? Apply and let's find out together.
Responsibilities
- You are responsible for the revenue with YouTube, Meta, and Data in the German market and specifically expand it (this is where you need a "hunter mentality" in sales)
- You are the first point of contact for the media agencies of automotive manufacturers, from large networks to specialized agencies, and you are familiar with planning, purchasing, and strategy there
- You, together with our Brand Partnerships Managers, win the marketing and media managers of OEMs for our digital products
- You respond to briefings with media plans and offers that can be measured against customer KPIs, and you convince with strong pitches
- You bring won campaigns neatly into the booking: offer, order, handover to Media Operations, and coordination of assets, durations, and tracking
- You manage ongoing campaigns together with Media Operations, optimize them according to the agreed KPIs, organize customer reports, and make follow-up bookings and annual agreements from good results
- You develop our offers further with Product, Analytics, and Media Operations and bring back what agencies really need
... and you maintain your pipeline and forecast so that we can rely on it together
Requirements
- You bring several years of experience in digital media sales, for example, at an advertiser, publisher, platform, or agency
- You know the German agency landscape and ideally have a reliable network in the agencies
- You have set up and managed digital campaigns yourself, ideally in DV360 (YouTube) and Meta Ads Manager, and you speak about CPM, reach, and conversion as confidently as about brand goals
- You like working with data and can turn numbers into a story that a customer understands and buys
- You present complex issues in a target-group-appropriate and convincing manner, to the planner as well as to the marketing management
- You work structured and reliably, even when several offers and bookings are running simultaneously
- You speak German at native level and fluent English
Gasoline in your blood is not a must, curiosity about the automotive industry is.
We Offer
- A competitive salary package with a variable component
- 28 vacation days, which increase to up to 35 days with tenure, plus additional leave for relocations, weddings, and more
- Hybrid work (3 days office, 2 days home office, with a budget of 500 Euros on top for equipment)
- Subsidized occupational pension
- A discounted membership at Urban Sports Club -... and an honest work-life balance
Diversity and inclusion are firmly anchored in our corporate culture. We are looking forward to every application and make our decisions fairly, transparently, and solely based on skills, experience, and potential.
About the Company
Carwow is Europe's leading platform for car switching. We are changing how people buy, sell, and lease cars. With technology, media, and automotive expertise, we have developed from a pure valuation platform to one of the largest online marketplaces.
Our reach extends far beyond our own platform: 10 million YouTube subscribers and more than 350 million online readers per year in the group. It is precisely this reach and our data that we are now making available to advertising customers outside of Carwow.
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Automotive; Marketplace / Automotive