Facebook Ads Specialist

About the Position

We are seeking a Senior Facebook Ads Specialist with 2+ years of experience in Google Analytics and Catalog in Commerce Manager to join our remote team.

Responsibilities

• Plan, create, and manage Facebook Ads campaigns
• Perform audience research to develop new campaign ideas
• Devise and implement effective A/B tests to optimize conversion rates
• Perform daily account management of PPC campaigns (review expensive under-performing groups and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain impression share, CPA, and other important metrics)
• Write engaging and concise copy to modify CTAs on ads to boost click-through-rates
• UX analysis of landing pages and websites, finding bugs and flaws that affect the conversion funnel
• Communicate with Account Managers to check account performance
• Stay on top of PPC industry trends

Requirements

• Strong Facebook Ads proficiency and knowledge of all campaign types
• 2+ years of Google Analytics and Catalog in Commerce Manager experience
• Excel / Google Sheets skills
• Familiarity with how digital ads are served and tracked using pixels, URL parameters (UTM codes)
• GTM skills to set up conversion tracking
• Intermediate and higher English level (spoken and written)
• Ability to learn new industries and new business types quickly and apply this knowledge to internet marketing initiatives and achieve client goals
• High levels of integrity, autonomy, and self-motivation

Nice to Have

• Ability to create banners for Facebook Ads
• Experience with Google and Bing paid ads
• Google Analytics Certification
• FB Ads Certification

We Offer

• INDEPENDENCE. Are you not afraid of handling projects on your own? That is how we get things done.
• WORK FROM ANYWHERE IN THE WORLD. You can work from anywhere with a flexible schedule as long as all tasks are done on time and you are available during business hours to discuss different things.
• TOP PEOPLE, TOP PROJECTS. Each of us is a professional in our field, we work together on ambitious projects.
• LONG-TERM RELATIONSHIP. We know that improvement needs time. That is why we value long-term cooperation.
• COMPETITIVE FIXED SALARY. Competitive salary + yearly bonus.
• PAID VACATION DAYS. There are 5 weeks of fully paid vacation per year.
• PAID SICK LEAVES. You will get 5 days of paid sick leave per year.
• PAID DAYS OFF. There is 1 extra day off for your birthday + extra days off for holidays in Ukraine.
• ENGLISH CLASSES. You can join English classes with a native speaker once the probationary period is over.
• TOP TEAM EVENTS. We will invite you to the company event to meet the team if the current situation allows us. We were already in Budapest, Krakow, … (fly tickets & accommodation are paid).

Salary

Calculated individually based on your skills and experience. Paid in USD.

Join us!

To apply for this job, please send your CV to [email protected] with the subject 'Career at Otavation'.