Field Marketing Manager

About the Position

We are looking for a Field Marketing Manager to join our team at Perplexity and design and scale programs that turn in-person engagement into enterprise pipeline. You will manage a full range of third-party sponsorships and Perplexity-led field events that drive awareness, deepen relationships with senior buyers, and accelerate opportunities.

Responsibilities

• Co-own the field marketing strategy. Work as an equal partner on a two-person field marketing team to build the portfolio around company priorities, target accounts, sales territories, product launches, and pipeline goals. Divide and conquer across programs while maintaining shared standards, visibility, and accountability.
• Turn field engagement into pipeline. Design every program around a clear audience, business objective, conversion path, and follow-up plan, from pre-event outreach through opportunity creation and deal acceleration.
• Own third-party event sponsorships. Evaluate conferences and sponsorship opportunities, recommend where Perplexity should invest, negotiate and activate packages, coordinate speakers and on-site presence, and build the pre-event and post-event motion required to produce a return.
• Run high-impact Perplexity events. Own executive dinners, vertical roundtables, regional roadshows, customer workshops, and hackathons that build pipeline and deepen relationships with senior buyers.
• Align tightly with Sales. Partner with Account Executives, SDRs, and Sales leadership on target-account lists, meeting goals, outreach, on-site roles, hand-raiser routing, and post-event follow-up.
• Represent Perplexity in the market. Lead on-site execution across conferences and owned events, including messaging, booth or venue experience, executive participation, customer meetings, and post-event conversion.
• Build integrated campaigns around field moments. Work with Product Marketing, Growth, Lifecycle, Social, Comms, and Partnerships to extend events through targeted outreach, content, digital programs, and sales activation before and after each moment.
• Own execution end to end. Manage agencies, vendors, venues, budgets, timelines, run-of-show, staffing, production, and contingency planning while maintaining a high bar for attendee experience.
• Measure outcomes, not activity. Instrument the path from invited account through registration, attendance, meeting, opportunity, and revenue. Track cost per attendee, meetings held, target-account engagement, sourced and influenced pipeline, deal acceleration, and program ROI.
• Build the field operating system. Create the planning cadence, intake process, event tiers, checklists, reporting, and retros required to scale the program and make investment decisions based on results.

Requirements

• Core Skills:
  • 5+ years of experience in field marketing and event marketing, ideally in B2B SaaS or enterprise technology.
  • Proven track record building and scaling a portfolio that includes third-party sponsorships, conferences, and company-led field programs, with measurable pipeline or deal-acceleration results.
  • Strong event planning and execution skills, with experience managing both intimate executive programs and larger conferences, roadshows, or customer events.
  • Excellent relationship builder who can engage senior executives, customers, prospects, Sales teams, vendors, and cross-functional partners with equal ease.
  • Strong written and verbal communication skills, with the ability to craft compelling event narratives, executive briefs, and field campaign plans.
  • Analytically rigorous, with experience setting targets, managing budgets, working with CRM data, and reporting sourced and influenced pipeline.
  • Highly organized, resourceful, and calm under pressure, with the judgment to solve problems quickly when plans change on site.
• Secondary Skills:
  • Deep expertise in either third-party sponsorships or company-led field events is welcome, provided you have the range and interest to operate across both.
  • Collaborative and low-ego, with experience working alongside a peer to divide a large portfolio, make tradeoffs, share context, and step into each other's programs when needed.
  • Performance analysis, executive management, on-site execution, and relationship building skills.
  • Communication skills, analytical skills, and organizational skills.

We Offer

• Compensation: $130K - $165K per year
• Benefits: Full-time U.S. employees enjoy a comprehensive benefits program including equity, health, dental, vision, retirement, fitness, commuter, and dependent care accounts, and more.
• Location: San Francisco, California or New York City, New York
• Employment Type: Full-time
• Work Location Type: Hybrid

About the Company

At Perplexity, we believe that great products grow when people experience their value firsthand. We are a company that values innovation, collaboration, and excellence in everything we do. Join us and be part of a team that is shaping the future of marketing and communications.