(Founding) Account Executive

About the Position

Coverflex started with a simple observation: work changed, but compensation didn’t. A few founders looked at how people were being paid across Europe - rigid salary structures, fragmented benefits, systems that were complex for HR and often meaningless for employees - and realized the model simply hadn’t kept up with modern work.

So we decided to rebuild it.

What began in Portugal as a small team trying to fix a broken compensation system quickly grew into one of the most ambitious compensation platforms in Southern Europe. Today, thousands of companies use Coverflex to manage benefits, meal allowance, insurance, and flexible compensation through a single platform.

But what makes Coverflex special isn’t just the product - it’s how we build. We’re a team of people who like solving hard problems, moving fast, and taking real ownership. We care about clarity, autonomy, and impact. Titles matter less than outcomes, and good ideas can come from anywhere.

Now we’re entering our next chapter. After building strong traction in Portugal, Spain, and Italy, we’re expanding into Germany - one of Europe’s most sophisticated and complex compensation markets.

Launching a new country at Coverflex isn’t about “copy-pasting” what already exists. It’s about building again - understanding the market, challenging old assumptions, and creating something that truly works for local companies and employees.

If you join at this stage, you won’t just be joining a company. You’ll be helping build the next chapter of it.

Responsibilities

As the (Founding) Account Executive for Germany, your role is to build Coverflex’s presence in the German market by driving new business, closing deals, and helping companies rethink how they manage compensation and benefits.

You’ll be responsible for owning the full sales cycle from first contact to closing while also helping shape how we sell in Germany. Because this is a founding role, you won’t just execute an existing playbook - you’ll help create it. In the early stages, you’ll generate a significant portion of your own pipeline, experiment with outbound approaches, and contribute insights that will define Coverflex’s go-to-market strategy in the region.

You’ll be on the front line of Coverflex’s expansion, representing the company in every conversation with potential customers and helping establish our reputation in the German market.

Requirements

• Experience in B2B sales environments, ideally within SaaS or technology companies
• Experience with inbound and/or outbound prospecting, including managing first conversations with potential customers
• Ability to run end-to-end SMB sales cycles, from discovery to closing
• Strong organizational skills to manage and prioritize an active pipeline
• Comfort working in target-driven environments, with clear KPIs and sales goals
• Strong written and verbal communication skills, with the ability to build trust with prospects
• Resilient, proactive mindset, with the ability to learn quickly and improve through feedback
• Fluency in English and German

Nice to Have

• Experience selling HR, benefits, insurance, or fintech solutions
• Familiarity with HubSpot or similar CRM platforms
• Experience in startup or fast-growing environments
• Spanish, Italian, or Portuguese language skills

We Offer

• Compensation: €85.000 - €95.000 (70/30)
• Equity: Yes – Stock Options under our Equity Incentive Plan
• Benefits: Competitive and flexible compensation, including our own Coverflex card and stock options to really own our success.
• Workstation & Onboarding Budget: A MacBook and a €500 onboarding budget to help you set up an effective workstation during your first months.
• FlexBudget: A €1,000 yearly budget to invest in your professional development & remote work enablement.
• Health Insurance: Health Insurance plans, with the option to add family members and update conditions (*depending on country).
• Time Off: 25 day paid vacation days + 3 caring days per year to work on side projects that support causes with a positive impact on our society.
• Family Friendly: 2 additional paid weeks on top of the legal maximum Parental Leave. Your birthday + kids’ birthday off.

About the Company

Coverflex is a team committed to creating a strong and unique culture that celebrates diversity (and weirdness). We offer a fully remote setup, with on-site get-togethers at least once a year. We hire for impact and potential, not pedigree. We welcome applications from people with non-linear careers, career breaks, caregiving gaps, and those changing fields.

No discrimination on the basis of age, disability, gender identity/expression, marital or family status, pregnancy, neurodivergence, race/ethnicity, religion/belief, gender, sexual orientation, or any other protected ground.