French-Speaking CX Marketing Consultant | Belgium

About the Position

French-Speaking CX Marketing Consultant | Belgium

Welcome to Huble 👋, a HubSpot’s 2024 global partner of the year! We are a global HubSpot, AI, marketing & creative consultancy enabling mid-market and enterprise businesses to move faster, adapt smarter, and innovate freely-by building their business around HubSpot’s CRM. We believe in striking a balance between professionalism and being human.

Responsibilities

Key Performance Areas

• Marketing Consulting, Goal Setting & Auditing

  • Work with clients to define success metrics and complex business requirements
  • Gain a fast understanding of client needs, processes, and audiences
  • Audit existing marketing to identify areas for improvement
  • Analyse and provide Martech best practice recommendations
  • Develop innovative solutions/ apply out-of-the-box thinking for complex marketing problems
  • Consult on challenges and develop solutions to business problems
  • Report on marketing performance against key KPIs
  • Ensure a healthy and productive relationship with the client

• Marketing Strategy / Customer Journey Design

  • Develop marketing & customer experience strategy including messaging, target audience, journey mapping, and behavioural change design
  • Implement strategies such as Inbound Marketing, ABM, Go-To-Market, etc.

• Website CRO Strategy

  • Define website objectives, page architecture, and strategic layouts
  • Audit existing website content and brief designers and developers
  • Work with SEO specialists to inform SEO requirements
  • Conduct functional testing before going live

• HubSpot / Technology For Marketing Operations

  • Consult and work with clients to understand marketing operational requirements
  • Identify areas for improvement in marketing operations
  • Setup/Optimise marketing systems, automation, reports, and migration
  • Run functional testing of processes and automation
  • Provide training and change management

Requirements

• Relevant Tertiary qualification in Marketing or Business Strategy (e.g., BComm Honours, BBusSci in Marketing, Masters in Marketing or Business, etc) or evidence of continuous education through other relevant marketing certifications
• Excellent command of English, with exceptional writing and communication skills
• 6+ years of experience working in digital marketing
• Developed multiple marketing strategies and managed them from concept to execution
• Ability to work with clients and conduct desk research to develop ICP audiences and personas
• Responsible for reporting on the performance of digital marketing and setting up of reporting
• Strong business acumen in marketing, sales, and customer service
• Developed/ run marketing automation programs and strong understanding of leveraging data for marketing
• Solid knowledge of HubSpot or equivalent (e.g., Salesforce, Pardot, Marketo, etc.)
• Solid knowledge of HubSpot CMS or equivalent CMS (e.g., WordPress, Drupal, Wix, etc.)
• Demonstrable experience/ history in at least 2 of the following areas:
  • SEO/ Organic Traffic
  • Paid Media (including paid social)
  • Email Marketing/ Marketing Automation
  • Website Strategy/ Website CRO

Nice to Have

• Innovative and entrepreneurially minded
• Always questioning
• Superb interpersonal skills coupled with the ability to work independently as well as part of a team
• Hard-working and eager-to-learn attitude
• Mature: High emotional intelligence
• Dynamic: Full of energy, enthusiasm, and a sense of purpose
• Focused on delivering quality with an impeccable eye for detail
• Ability to be flexible and adaptable in an ever-changing environment
• Strong problem-analysis and problem-solving skills
• Excellent time and self-management skills
• Ability to convey information and ideas effectively
• Dedicated to continued learning and research

We Offer

• Full dental/hospitalisation/medical insurance
• Monthly meal vouchers
• 20 days of annual leave over and above public holidays and 12 reduction in work time days
• Phone subscription
• Company-provided laptop
• Public transport subscription
• Allowance to use as you wish

Interview Process

• Video Interview
• 1st Interview (30 min)
• Assessment
• Presentation Interview (60 min)
• Final Interview (30 min)

We aim to complete the process in under 15 working days (subject to availability).

About the Company

If you are ready to take on this exciting opportunity and join our team, we would love to hear from you. Apply today and let's Huble together!

NB - Please note that candidates must have the legal right to work and current residency in Belgium*.*

Please note that we have not enlisted the help of external recruiters for this role. If contacted by someone outside of Huble who does not have the @hubledigital.com email domain, please inform us immediately. Thank you!