Global Brand Manager, Luxury & Embedded Audio

About the Position

Global Brand Manager, Luxury & Embedded Audio

We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.

• Contribute your talents to high-end, esteemed brands like JBL Luxury/Synthesis, Revel, Mark Levinson, and ARCAM
• Help shape HARMAN’s Embedded Audio business by bringing premium audio experiences to third-party products and platforms

Responsibilities

As the Global Brand Manager, Luxury & Embedded Audio, you will shape, develop, and execute the strategic global positioning and guidelines for HARMAN’s portfolio of luxury audio brands (JBL Luxury/Synthesis, Revel, Mark Levinson, and ARCAM), while also supporting the growth of HARMAN Embedded Audio (HEA) solutions across third-party partner products.

• Lead global brand positioning, planning, and governance for HARMAN’s luxury audio and embedded audio portfolio by driving market research, strategic planning, and brand standards across B2B and consumer touchpoints
• Lead GTM planning for key luxury and HEA product launches
• Drive brand-led thinking across functions-from product development through marketing
• Oversee regular updates to website content, lead redesigns as needed
• Oversee development of luxury brand creative (campaign key visuals, videos, lifestyle/in-situ photography and more)
• Oversee planning and execution of luxury and HEA trade events, including developing sales enablement materials such as pitch decks
• Oversee external agencies and vendors, holding them accountable for performance, budget, and quality standards. Lead negotiations and resolve issues to achieve optimal outcomes.
• Use sophisticated analytical thought to interpret business challenges, evaluate campaign results, and present actionable insights. Recommend and implement improvements to products, processes, or services based on data and best practices.
• Communicate difficult concepts clearly and negotiate differing perspectives with senior stakeholders or external partners to drive alignment and adoption of new approaches.

Requirements

• 7+ years of experience in brand or marketing management within global or matrixed organizations
• Deep familiarity with luxury audio products (amplifiers, speakers, high-end home theater systems, streamers/DACs), their use cases, sales/distribution channels, and target consumers.
• B2B marketing experience
• Expertise in brand positioning and cross-functional leadership
• Demonstrated experience in managing complex projects and external vendor relationships
• Ability to work independently and provide guidance in highly complex situations
• Advanced analytical and problem-solving skills, with experience interpreting business challenges and implementing innovative solutions
• Excellent organizational and communication skills, with the ability to clearly convey difficult concepts to diverse audiences
• Hands-on experience with creative development, agency management, and campaign tracking across digital, social, and traditional media channels
• Experience with budget management and performance reporting systems (e.g., Allocadia)
• Strong interpersonal skills and ability to collaborate with regional teams, stakeholders, and vendors globally.

Nice to Have

• Background in consumer products, technology, or related industries.

We Offer

• Competitive wellness benefits and 401K Retirement Savings plan.
• An inclusive and diverse work environment that fosters and encourages career development opportunities.
• Flexible work schedule with a culture encouraging work-life integration and collaboration in a global environment.
• Professional development opportunities through HARMAN University’s business and leadership academies and extensive course catalog.
• Tuition Reimbursement.
• Access to employee discounts on world-class HARMAN products (JBL, Harman/Kardon, Bowers & Wilkins, Dennon, Marantz, Polk, Definitive Technologies).
• “Be Brilliant” employee recognition and rewards program.

About the Company

Ever since the 1920s, we’ve been amplifying the sense of sound. Today, that legacy endures, with integrated technology platforms that make the world smarter, safer, and more connected.

Across automotive, lifestyle, and digital transformation solutions, we create innovative technologies that turn ordinary moments into extraordinary experiences. Our renowned automotive and lifestyle solutions can be found everywhere, from the music we play in our cars and homes to venues that feature today’s most sought-after performers, while our digital transformation solutions serve humanity by addressing the world’s ever-evolving needs and demands. Marketing our award-winning portfolio under 16 iconic brands, such as JBL, Mark Levinson, and Revel, we set ourselves apart by exceeding the highest engineering and design standards for our customers, our partners and each other.

If you’re ready to innovate and do work that makes a lasting impact, join our talent community today!