Global User Growth Lead

About the Position

Global User Growth Lead

Shanghai, China

Marketing – Growth

Full-time Employee

Hybrid

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Responsibilities

• Defining and evolving a standardized global marketing/growth experiment affiliate framework across relevant marketing channels, responsible for the general market strategy and growth goal.
• Mapping out global affiliate marketing/growth strategy initiatives and experiments for the relevant motion, pulling out key insights of crypto industry analysis.
• Involving and working closely with CEO, the marketing team, and other relevant teams such as product/Operation, etc.
• Leading the new products growth and driving high volume revenue growth, signing up affiliate marketers in top regions we identified.
• Responsible for global expanding growth channels, including evaluating and expanding new online and offline channels in regions such as EU regions, some key Asian countries.
• Managing and supervising the company’s global affiliate expense budget, ensuring the ROI of Global marketing.

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Requirements

• Over 5 years of experience in finance/crypto industry with hands-on experience and resources of key clients, affiliate in top regions KR, VN, JP, TR, and others.
• Bachelor's degree or above in marketing major or relevant equivalent majors.
• Demonstrate deep understanding of the crypto industry and being sensitive about market with strong market analysis skill.
• Proficient in creating promotional plans and using various promotion methods.
• Fluent in English is a must.
• Proven track record of leading and managing successful teams.

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We Offer

• Opportunity to work in a dynamic and innovative fintech company.
• Competitive salary and benefits package.
• Professional growth and development opportunities.

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About the Company

Coins.ph is a leading fintech company in the crypto industry, dedicated to providing innovative financial solutions. We are committed to expanding our global presence and are looking for passionate and skilled professionals to join our team.

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.