Group Implementation Director

About the Position

Group Implementation Director

Accenture Song | Melbourne

The Opportunity

At Accenture Song, we’re reinventing how media works by bringing together creativity, data, and technology to deliver greater value, transparency, and effectiveness for our clients.

We’re looking for a Group Implementation Director to lead media investment and implementation across our Australian media practice. This is a senior leadership role with responsibility for the quality, efficiency, and commercial integrity of media activation across traditional and digital channels.

You’ll provide strategic leadership across media investment, programmatic activation, operational delivery, and media-owner relationships, while building a high-performing implementation team equipped for an increasingly automated and AI-enabled media landscape.

Responsibilities

• Lead media investment governance across TV, BVOD, CTV, out-of-home, audio, digital, programmatic, and retail media.
• Own annual investment frameworks, trading commitments, deal structures, pricing benchmarks, and value-delivery expectations.
• Lead implementation planning across channels, connecting communications strategy and planning with media-partner responses and investment insights.
• Ensure media investment decisions are transparent, accountable, and aligned with client objectives.
• Oversee programmatic activation, including DSP governance, private marketplace curation, curated marketplaces, open exchange management, and programmatic CTV and BVOD.
• Establish standards across brand safety, viewability, supply quality, fraud prevention, audience activation, and data-led targeting.
• Lead senior media-owner negotiations to secure strong commercial outcomes, innovation opportunities, and strategic partnerships.
• Oversee media finance governance, including reconciliation, variance reporting, billing accuracy, and commercial reporting.
• Design scalable workflows, tools, and processes that improve implementation quality and operational efficiency.
• Integrate AI-enabled tools and automation into campaign setup, optimization, and post-campaign analysis with appropriate governance and quality controls.
• Partner with strategy, performance, data, and technology teams to deliver seamless end-to-end campaigns.
• Act as a senior investment authority for clients, presenting recommendations, commercial outcomes, and market intelligence.
• Lead, develop, and inspire a cross-channel implementation and investment team.
• Build capability across emerging channels, new trading models, and evolving media technologies.

Requirements

• Extensive media investment, implementation, or trading experience within a leading media agency.
• Experience leading cross-channel media investment teams at Group Director, Head of, or equivalent senior leadership level.
• Expert knowledge of the Australian media market across television, BVOD, CTV, out-of-home, audio, digital, programmatic, and emerging retail media.
• Strong experience managing annual investment frameworks, commercial agreements, and senior media-owner relationships.
• Deep programmatic knowledge across DSP governance, private marketplace curation, audience activation, open exchange management, and programmatic CTV and BVOD.
• Strong commercial and negotiation skills, with a record of delivering measurable value for clients.
• Experience developing scalable operational workflows and maintaining delivery quality across complex accounts.
• Familiarity with AI-assisted media tools, automation, and data-driven trading frameworks.
• Strong client-facing capability, with the confidence to present investment recommendations and commercial outcomes to senior stakeholders.
• Experience leading and developing multidisciplinary implementation and investment teams.
• A commitment to transparent, accountable, and conflict-free media investment.

We Offer

• Opportunity to work with a leading media agency at the forefront of media innovation.
• Be part of a team that is redefining how media, data, technology, and strategy come together.
• Professional growth and development opportunities.
• Inclusive and diverse work environment.
• Comprehensive benefits and well-being support.

About the Company

At Accenture Song, creativity meets intelligence, powered by technology and humanity in equal measure. You’ll join a team redefining how media, data, technology, and strategy come together to deliver growth for some of Australia’s most ambitious brands.

If you’re ready to lead the next evolution of media investment and build an implementation capability designed for the future, we’d love to hear from you.

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