Growth Marketer
Primary stack
Job description
About the Position
Ready to shape the future of B2B sales with us? Let’s build something great together!
About the Role
Location: Barcelona
Type: Full time
Join one of Southern Europe's fastest-growing startups, Enginy, a Barcelona-based startup ranked #3 in the Sifted 100: Southern Europe 2026. We're building the AI-native GTM platform for modern B2B teams, combining prospecting, enrichment, intent signals, AI research, and outreach into one product so sales teams can focus on what truly matters: selling.
We're looking for a Growth Marketer to turn attention into a pipeline. You'll own conversion across the whole journey, from the first website visit to closed-won, running experiments, building lead magnets powered by our own AI, and fixing the biggest leak in the funnel every month.
Responsibilities
- Website & CRO - run the website as a conversion engine: test hero messaging, social proof, CTAs, forms, demo vs. product tour flows, pricing page and booking widgets; use heatmaps and session recordings to find drop-offs; keep page speed, Core Web Vitals, mobile and multilingual landing pages (EN/ES/IT/DE) in great shape
- Full-funnel optimization - map the funnel with RevOps, set conversion benchmarks per stage, define lead scoring (fit + intent) and MQL criteria with Sales, and recycle closed-lost and no-shows into nurturing
- Lead magnets & free AI tools - with Product, build free tools on top of Enginy's AI (e.g. cold email grader, ICP generator, LinkedIn profile analyzer), plus templates, playbooks and benchmark reports; own each one's gating, landing page, CRM tracking and follow-up, measure leads and pipeline generated, and retire what doesn't perform
- Nurturing & lifecycle strategy - design the lifecycle map and nurturing sequences by persona, ICP, language and funnel stage, including trial activation, re-engagement and win-back, tracked through to MQLs, demos and revenue influenced
- Power users & advocacy - automate power-user detection from product and CRM data, trigger review asks at the right moment, and turn champions into case studies, testimonials, referrals and webinar guests
- LinkedIn conversion - optimize employee and partner LinkedIn profiles and posts to drive conversion
- Growth planning & reporting - monthly funnel reviews and growth reports, and quarterly planning for OKRs, budget, the tool roadmap and experiment themes
Requirements
- 3–6 years in B2B SaaS growth marketing, CRO or demand generation
- Proven track record improving conversion rates and generating demos and pipeline, not just traffic or leads
- Strong experimentation mindset: you design tests, read the data and know when to scale or kill an idea
- Hands-on with CRO and analytics tools (GA4, heatmaps and session recording, A/B testing) and a CRM such as HubSpot
- Solid understanding of lifecycle marketing, lead scoring and funnel metrics, working closely with Sales and RevOps
- Comfortable working with Product to launch lead-capture tools and in-product activation
- Fluent Spanish and English
- Bias for action, strong ownership, you find the biggest leak and fix it
Nice to Have
- Italian or German, to support our multilingual landing pages
- Experience with PLG motions, free tools or interactive lead magnets
- Experience running review and advocacy programs (G2, Capterra or similar)
We Offer
- Competitive salary tailored to your experience.
- Enticing performance bonuses.
- Flexible remuneration through Cobee.
- Pension Plan through Arca.
- Short Fridays all year round and extra days of vacation for your birthday and Geneversary.
- Yearly Work From Home allowance (24 days for Customer Facing functions / 48 days for Product & Engineering and Admin).
- Full Work From Anywhere weeks during August & End of the year.
- A discount on a premium gym (with spa access).
- Free fresh fruit to help you care for your health.
- Aticco office with stunning views and an inspiring workspace.
- Continuous learning opportunities, including mentoring, coaching, workshops, and SaaS conferences.
- Career growth opportunities.
- Team gatherings and celebrations.
- A collaborative culture fostering hard work, teamwork, transparency, and respect.
If you're not sure you meet 100% of the requirements - we still want to hear from you. Research shows that candidates from underrepresented groups often self-select out even when they're a strong match. If this role excites you and you believe you can make an impact at Enginy AI, we encourage you to apply.
About the Company
Enginy is a Barcelona-based startup and one of Southern Europe's fastest-growing companies. We're building the AI-native GTM platform for modern B2B teams, combining prospecting, enrichment, intent signals, AI research, and outreach into one product so sales teams can focus on what truly matters: selling.
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