Tech Stack
Job Description, Responsibilities & Requirements
Growth Marketer / Engineer - Remote
AZURE Voy is hiring a Growth Marketer / Engineer for a fully remote position in Poland, focusing on digital marketing and growth strategies.
About Voy
Healthcare is broken. We’re fixing it - and we need your help.
Back in 2019, we launched MANUAL to tackle men's health (starting with hair loss and sexual health). A few years later, we launched Voy with a focus on weight loss. But our ambition has always been bigger. Healthcare too often treats conditions in isolation, not people as a whole, and we're on a mission to prove there's a better way.
In 2025, we evolved from MANUAL into Voy, a brand built for the long game: supporting people through every stage of life, not just a single diagnosis. Today, we support over 1 million members across the UK, Germany and Brazil, delivering personalised care across weight loss, menopause, hair loss and TRT (with more categories on the way).
Ready to join us and change how healthcare feels for millions of people?
About the Position
You'll have an outsized impact on how we grow. This isn't a role where someone tells you what to do hour by hour. Your decisions, your campaigns, your ideas - they directly drive the results of the entire company.
You'll join as the founding growth hire - the first person responsible for growth in Poland, full-time. We want someone who takes ownership from day one, moves fast, and doesn't wait for permission to test.
You won't be working alone. You'll work directly with the marketing team in the UK, who provide creatives, strategy, and proven playbooks from a market where VOY already operates at scale. You have support, mentoring, budget, and tools - but you decide how to deploy them in the Polish market.
Responsibilities
- Paid campaigns: You run Meta Ads and Google Ads. You test creatives, audiences, messaging. You optimise for patient acquisition cost, not clicks. You have real budget and freedom to experiment.
- Landing pages and conversion: You test CTAs, layouts, conversion flows. A/B testing is your daily bread. You build pages that don't just look good but actually convert.
- Social media and community: You build VOY's presence on Instagram, Facebook, and TikTok. You have ready-made templates and a brandbook from the UK, but we also want your ideas - you know better what resonates with Polish audiences.
- New channels: Influencer marketing, partnerships, content, email, forums, groups, comments - wherever people talk about health and weight loss, we want to be there authentically.
- Adaptation and localisation: You have access to creatives and strategies that already work in the UK. Your role isn't copy-paste, but understanding what will work in Poland and why, and adapting our strategies to the Polish market.
- Analysis and decisions: You track metrics (CAC, conversions, engagement), report what's working and what isn't. We make decisions based on data, and you have a voice in every one of them.
- AI and automation: We work with a full AI stack. You use Claude and other tools to optimise workflows, analyse data, create content, and automate repetitive tasks. We're looking for someone who treats AI as an everyday work tool, not a novelty.
Requirements
- Experience: 1-4 years in digital marketing - D2C, e-commerce, startup, or performance agency
- Skills: Hands-on Meta Ads and/or Google Ads experience, experience with landing pages, familiarity with GA4, basic spreadsheet proficiency, ability to tailor content to our target customer
- Languages: Native Polish and conversational English
- Tools: Meta Ads Manager, Google Ads, GA4, Looker Studio, Mailchimp, Canva/Figma, Claude (AI), workflow automation tools
Nice to Have
- Experience in health, wellness, fitness, or D2C
- Basic design skills (Canva, Figma) or using AI for these tools
- Email marketing experience (Mailchimp, Klaviyo)
- Running social media with measurable results
- Creating short-form video (Reels, TikTok)
Mindset
Interest in D2C is a must. Familiar with Zero to One, Obsessed, StoryBrand, or Hacking Growth? Great. Hands-on experience building growth? Even better.
We Offer
- A voice in strategic decisions - we'll work as a small team, and you co-create what VOY looks like in Poland
- A real path to managing a team within 12-18 months with your own team and budget. In a corporate, you'd wait 5-8 years
- You join as the first growth hire in Poland - we're building from the ground up
- Competitive compensation
- B2B or contract (umowa zlecenie), with the option to transition to full-time employment after a trial period if both sides agree it's the best arrangement
- If you prefer remote work and flexible hours, we care about what you deliver, not when or where you sit at a desk
- Direct collaboration with the UK team - access to creatives, playbooks, and strategic support, so you're not starting from scratch
- Mentoring from people who scale our company and manage $100M+ marketing budgets
How to Apply
- Send your CV and a short message (2-3 sentences) about why this role interests you.
- If you have a portfolio, case study, or campaign examples - include a link. No cover letter required.
Hiring Process
- CV + portfolio review (if you have one)
- Video call (30 min) - fit, experience, motivation
- Reference check from previous role
- English-language conversation with UK leadership
- Practical mini-task (max 1-2h) - create a test campaign
- Start late June / July
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