Head of Digital Marketing

About the Position

We are seeking a Head of Digital Marketing to take full ownership of the digital function in a fast-scaling international marketing agency working with global brands like Coca-Cola and IKEA. This is a high-impact leadership role where you will not just manage campaigns - you will own the entire digital direction, build processes, lead teams, and directly influence company performance across multiple markets (US, Ukraine, and others). You will work closely with founders and have real autonomy to shape how digital execution is done - from strategy to delivery.

Responsibilities

• Digital Ownership

  • Own the full digital marketing function (performance + awareness) across all clients
  • Lead end-to-end execution of high-scale advertising campaigns across multiple markets
  • Ensure consistent high-quality campaign delivery and execution

• Strategy & Growth

  • Drive performance improvements (ROAS, CPA, CPL, etc.) across campaigns
  • Identify growth opportunities and scale client accounts
  • Lead upsell and cross-sell initiatives with existing clients
  • Participate in new business development and presales

• Clients & Stakeholders

  • Manage client relationships and act as key escalation point
  • Align expectations between clients, internal teams, and founders
  • Deliver clear, data-driven reporting and strategic insights

• Teams & Execution

  • Lead and coordinate cross-functional teams (Account, AdOps, Performance)
  • Ensure strong accountability and execution quality across all teams
  • Reduce operational load on founders through strong ownership

• Processes & Scaling

  • Build, structure, and optimize internal processes from scratch
  • Identify operational gaps and implement scalable solutions
  • Develop systems for quality control and delivery consistency
  • Improve operational efficiency across the department

• Budget & Performance

  • Oversee media budgets and ensure efficient spend
  • Ensure full budget utilization with strong performance outcomes
  • Maintain profitability and efficiency across campaigns

Requirements

• What we Expect

  • 4+ years of experience in digital marketing / advertising agency environment
  • Proven experience in performance + awareness campaigns
  • Strong leadership and team management experience (required)
  • Ability to build processes and structure from zero
  • Strong ownership mindset - full responsibility for outcomes
  • High execution focus and accountability
  • Experience working with international clients (strong advantage)
  • Strong stakeholder management (clients, teams, founders)
  • Ability to make fast, data-driven decisions in dynamic environments
  • Strong problem-solving and operational thinking
  • Upper-Intermediate+ English (preferred)

• Professional Skills

  • Stress Tolerance
  • Finance planning
  • Leadership
  • Adaptability
  • Agile methodologies
  • Digital marketing

• Languages

  • English | Upper-Intermediate

Nice to Have

• Experience with global enterprise brands (Coca-Cola, IKEA-level clients)
• Managing large-scale advertising budgets ($1M+)
• Experience scaling or transforming agency operations
• Multi-market experience (US / EU / MENA)
• Strong understanding of performance + brand/awareness integration
• Experience building or restructuring digital teams
• Hands-on experience with analytics tools (GA4, Looker, dashboards)
• Background in high-growth agency environments
• Exposure to FMCG / retail / tech global brands

We Offer

• Work with international brands
• Ownership of the digital direction with high impact on business decisions
• Opportunity to build and scale processes from scratch
• Fast decision-making environment with direct access to founders
• Remote full-time collaboration format
• Performance-based bonuses
• 20 working days of paid vacation
• 5 paid sick days per year
• Equipment provided if needed
• Opportunity to work on international campaigns across Ukraine and the US
• High level of autonomy and influence on delivery quality and operations
• Direct impact on company growth and client success

About the Company

About Us

BazaIT is an IT recruiting platform by recruiters for the talents who want to get a new job and grow in Tech. BazaIT creates a network of talented people and IT products.

Values

• Build open and honest relationships – we strive to create strong relationships between all our members so that everyone feels comfortable to contribute in every way they can. This allows us to have a diversity of ideas, opinions, and viewpoints that give us a better chance of succeeding and making a positive impact as a company.
• Be Creative and Open-Minded – it’s important to take risks and embrace your creativity. You may end up making mistakes, but if you don’t make any mistakes, that only means that you haven’t taken any risks. We don’t want to be complacent – we want to aim for more.
• Always grow and learn – we believe that everyone should be constantly trying to grow from a personal and professional standpoint. By pushing our employees to unlock their full potential, we’ll help them achieve a greater level of fulfillment.
• Do More with Less – by doing more with less, we mean that there’s always room for improvements and often for improvement is not much needed.
• Treat others the same way you want to be treated – we’ve learning to take nothing for granted. It’s important to stay humble, carry ourselves with quiet confidence, and treat others the same way that we want to be treated.

Achievements

We have our own Tech networking - Svoї in Tech (https://www.facebook.com/svoiintech/)