Head of Marketing

About the Position

We’re looking for a strategic, hands-on Head of Marketing to own our marketing end-to-end - from positioning and messaging to lead generation and sales support.

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Responsibilities

• Develop and execute a marketing strategy aligned with UKAD’s growth goals
• Craft positioning and messaging around strengths in staff augmentation, .NET/Azure, CMS migration, and AI
• Oversee website performance, SEO (English + 4 local versions), and coordinate link-building efforts
• Lead a small marketing team (designer, content writer); manage tasks and timelines
• Track key metrics and implement data-driven improvements
• Drive content creation: service pages, blog, landing pages, and client case studies
• Manage reviews (Clutch, etc.) and launch targeted ads
• Grow LinkedIn presence

Requirements

• 8+ years in B2B marketing, ideally in software development, IT consulting, or SaaS
• Proven experience with international marketing strategy and execution
• Strong skills in SEO, paid media (LinkedIn, Google, Bing), and web analytics (Google Analytics certified is a plus)
• Comfortable with technical content; experience in writing and collaborating with developers
• Excellent writing/editing skills with a clear, non-salesy style
• Proficient in SEO tools (e.g., Semrush)
• Solid team leadership: goal setting, performance tracking, team management
• Fluent English communication skills

Nice to Have

• Experience in lead generation and outbound support

We Offer

• Opportunity to work remotely, or in a hybrid format
• Flexible schedule - start your workday anytime between 08:00 and 11:00, whatever works best for you
• Work equipment provided (if needed)
• Minimal bureaucracy - focus on work, not paperwork
• Conferences, meetups - we support your professional growth
• Sane and polite, but effective management
• The best corporate culture (according to our teammates’ opinions)
• Competitive salary and other benefits (all the details here)
• Becoming a part of UKAD with unique value and long-term relationships

About the Company

Some facts about UKAD to help you make a decision:

• During 2022-2025, we only increased cooperation with our foreign partners
• UKAD combines the benefits of family-sized companies, like no bureaucracy, easy access to the executives, with sustainable growth and vast opportunities
• Our company is strong enough to be not just a vendor but a tech partner. We can afford to choose customers that respect developers
• UKAD is one of the leading employers in Kharkiv, according to DOU.

Aren’t we the company you’re looking for?

Apply to join UKAD

We’re excited to learn more about you! Please fill out the form below to start your journey with UKAD.