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Head of Paid Acquisition in Barcelona

Jobfluent·Salary not specified

Primary stack

Meta AdsGoogle AdsE-commerce

Job description

About the Position

Click&Boat is a rental platform product of Boats Group, the fastest-growing digital business in the recreational boating space. We are a talented team of techies, creatives, marketers, closers, and customer advocates who spend each day pushing the boundaries of technology to make buying, selling, and renting boats easy.

Click&Boat is the European leader in boat rentals, with over €170M in annual GMV and a community of 2.4M+ registered users across 150+ countries worldwide. Our marketplace makes boating accessible around the globe, from a day trip to a week-long adventure, while enabling private and professional boat owners to generate additional income through rentals.

To fuel our next phase of growth, we're hiring a Head of Paid Acquisition to own and scale our paid marketing strategy, based in our Barcelona office.

Responsibilities

  • Define and own the paid acquisition strategy (SEA, paid social, display/programmatic, app campaigns) across all markets, to hit revenue, contribution margin, and growth targets.
  • Lead, mentor, and grow a team of 3 Paid Acquisition Managers, setting clear objectives and building a culture of accountability, testing, and continuous improvement.
  • Own the paid media budget and P&L: allocate spend by market and channel, and manage CAC/ROAS targets with rigor.
  • Partner closely with Global Group Head of Performance to align on global media strategy, share best practices across the Group's marketplaces, and coordinate shared vendor relationships (Google, Meta, TikTok, etc.) where relevant.
  • Report to the Executive Board and Boats Group stakeholders on performance and strategy, translating data into clear investment recommendations.
  • Collaborate closely with Product, Tech, and Data teams on tracking, attribution, and landing page optimization.
  • Identify and test new channels and formats, and assess where AI can improve targeting, bidding, or creative performance.

Requirements

  • 7+ years of experience in paid acquisition / performance marketing, ideally in a B2C, marketplace, e-commerce, or travel environment.
  • 3+ years of experience managing a team, driving performance through coaching, prioritization, and clear goal-setting.
  • Deep hands-on expertise across Google Ads, Meta Ads, and programmatic/display, ideally in multi-market, multi-language contexts.
  • Data-obsessed and analytically rigorous: comfortable building and reading dashboards (Tableau or equivalent) and modeling CAC/LTV/ROAS.
  • Comfortable operating in a matrixed, international organization, collaborating with Group stakeholders across time zones.
  • Excellent communication skills, with the ability to present clearly and confidently to a Board / C-level audience.
  • Full proficiency in English is required.

Nice to Have

  • Fluent in Spanish or French.
  • Experience in the travel or marketplace industry.
  • Experience working within a global group structure, balancing local execution with global alignment.

We Offer

  • Real strategic scope: you own paid acquisition end-to-end, with visibility all the way to the Board.
  • Exposure to a global Group: close, regular collaboration with Boats Group's team in Miami.
  • 23 days of paid leave.
  • 10 extra days off (CAB days).
  • Restaurant tickets: €3.50 per worked day, 100% paid by CAB.
  • Flexible retribution.
  • Wellhub (sport & wellbeing discounts).
  • Hybrid working arrangement: office Monday to Thursday, remote on Fridays.
  • Boat license.
  • Boat hire vouchers for friends & family, no commission when you're on board, 50% commission for your immediate family.
  • Free bike parking, and discounted car parking with OCW.

About the Company

Click&Boat is a rental platform product of Boats Group, the fastest-growing digital business in the recreational boating space. We are a talented team of techies, creatives, marketers, closers, and customer advocates who spend each day pushing the boundaries of technology to make buying, selling, and renting boats easy.

Click&Boat is the European leader in boat rentals, with over €170M in annual GMV and a community of 2.4M+ registered users across 150+ countries worldwide. Our marketplace makes boating accessible around the globe, from a day trip to a week-long adventure, while enabling private and professional boat owners to generate additional income through rentals.

Website: https://www.clickandboat.com

Headquarters: Boulogne Billancourt, France

Company Size: 50 - 200

Founded: 2014

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