Head of Trade Marketing, Egypt

About the Position

We are Reckitt, home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose is to protect, heal, and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

We are currently seeking a Head of Trade Marketing for Egypt to lead our country sales team and drive excellence in store execution across key customers.

Responsibilities

• Develops country/customer 4P strategy and tactics in line with respective sales and marketing directors, and building on global 4P strategy
• Defines Category trade marketing KPIs across all Reckitt's categories in the country
• Leads the country Trade Marketing team
• Defines and manages the trade marketing budget
• Contributes to category marketing plans, with customer & category analysis and promotional strategy
• Continuous analysis of the competitive and customer’s position in the country, works together with the sales director to develop long-term trade marketing actions and strategy aimed at strengthening Reckitt position in each of our categories
• Leads and supports trade marketing team in developing and implementing Reckitt's promotional strategy (in line with brand priorities and media plans) across customers
• Presenting Category strategies/ vision and 4P strategy to our customers
• Key contact for the Marketing Director and Brand Marketing team with regards to all promotional and customer activity

Requirements

• Results oriented, entrepreneurial, and self-motivating
• Tenacious and resilient, driven to achieve even when faced with obstacles
• Leadership and interpersonal skills capable of building strong working relationships and influencing customers and internal teams
• Strong commercial understanding of business issues/opportunities
• Strong understanding of sales and marketing strategy and planning issues
• Strong analytical skills with ability to develop strategies, tactics, and measurable implementation
• Ability to think outside the box
• Fluency in English is essential; fluency in other languages is advantageous
• At least 10 years of experience in sales/trade marketing/marketing roles within an FMCG environment
• Educated to a minimum bachelor's degree level, ideally in a business-related subject from a recognized University

Skills for Success

• Trade Marketing
• Field sales
• Field sales management
• Ecommerce
• Analyzing sales and Ecommerce data
• Leadership skills
• Consumer Insights
• Shopper Insights
• Customer Insights
• Category Analysis
• Collaboration and partnership skills
• Influencing
• Consultative Selling
• Customer strategy
• Channel strategy
• Sales strategy development
• Perform product planning
• Financial acumen
• Commercial acumen
• Sales negotiation
• P&L Management
• Strategy Execution
• Operational Excellence

We Offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans, we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate, and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay-for-performance philosophy.

About the Company

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Job Segment: Counseling, Nutrition, Healthcare

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