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Industry Marketing Manager NORAM

Graduateland·$80,000 – $110,000

Primary stack

Marketing

Nice to have's

B2B

Job description

About the Position

Industry Marketing Manager NORAM

Veolia Group, a global leader in environmental services, is seeking a talented and motivated Industry Marketing Manager for North America (NORAM). This role is pivotal in creating and executing marketing plans and strategies for customer segments within our Water Technology division. The ideal candidate will work closely with market sales managers, commercial team members, and application engineers to analyze assigned markets, establish win strategies, create targeted messaging and compelling content, identify communication channels, and execute these strategies to generate leads and support commercial growth.

Responsibilities

  • Listen to the voice of customers to understand market trends, pain points, and needs to help the commercial team articulate value propositions that are customer-focused.
  • Translate very technical ideas into concise, useful, and impactful content that resonates with Veolia customers and prospects, aligned with business priorities and value generation.
  • Understand metrics of marketing tactics and measurement of success, to facilitate reporting results to key stakeholders.
  • Lead development of marketing plans to support a sustainable growth strategy.
  • Understand and utilize internal processes for marketing plan components, including legal and branding reviews.
  • Understand priorities of the business and focused areas of growth, ensuring all work aligns with those priorities.
  • Closely collaborate with the commercial team and maintain a passion for their success.

Requirements

  • Required:
    • Bachelor's degree from an accredited university or college in Marketing or a similar field.
  • Preferred:
    • Minimum 4 years in a commercial or B2B marketing role.
    • Experience planning and executing events, seminars, or webinars.
    • Familiarity with social media strategy and content creation for B2B audiences.
    • Experience in the water or environmental services industry, or other related industries.

Skills

  • Demonstrated technical background with marketing education or experience.
  • Demonstrated experience in concisely summarizing technical concepts, technologies, and projects.
  • Ability to extract, analyze, and use data to gain insights and drive business decisions.

We Offer

  • Competitive salary range: $80,000 - $110,000 USD per year.
  • Opportunities for comprehensive leadership development and career advancement.
  • A chance to make a meaningful impact on sustainability and environmental protection.
  • Flexible work arrangements and a standard office working environment.

About the Company

Veolia Group is a global leader in environmental services, operating across all five continents with nearly 218,000 employees. Specializing in water, energy, and waste management, Veolia Group designs and implements innovative solutions for decarbonization, depollution, and resource regeneration, supporting communities and industries in their ecological transformation.

Veolia values Responsibility, Solidarity, Innovation, Customer Focus, and Respect. We champion diversity and inclusion at every level and are proud to be an equal opportunity workplace. Join us to advance your leadership career while making a difference in water treatment and sustainability.

Apply today!

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