Manager - Digital Strategy

HARMAN International·Salary not specified

Job description

About the Position

We are seeking a Manager - Digital Strategy to lead our digital marketing initiatives and drive growth. This role is pivotal in shaping our online presence and achieving our business objectives.

Responsibilities

Develop and implement comprehensive digital marketing strategies
Oversee and manage digital marketing campaigns across various platforms
Analyze market trends and adjust strategies accordingly
Collaborate with cross-functional teams to ensure cohesive marketing efforts

Requirements

Proven experience in digital strategy or a related field
Strong analytical skills and data-driven thinking
Excellent leadership and team management abilities
Proficiency in digital marketing tools and platforms

We Offer

Opportunity to work in a dynamic and innovative environment
Competitive compensation package
Potential for career growth and professional development

About the Company

[Company description if present]

© HARMAN International. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.

HARMAN International

HARMAN designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automat ion solutions, and connected services. Our talented workforce and innovation strength create value for our customers by enabling connected experiences at home, in the car and on the go.The HARMAN Intelligent Cockpit Augmented Reality Platform is a pure Automotive software product with the vision of bringing the relevant information in driver’s field-of-view. With the acquisition of Apostera in 2022, the HARMAN Augmented Reality Platform now incorporates industry leading augmented reality and mixed reality software solutions, bringing HARMAN to the forefront of AR/MR in-cabin experience design.Our software product is bringing Immersive Augmented Reality Experience to vehicle drivers complementing and enhancing ADAS & Navigation experience, reshaping how passengers interact with the environment around car position. Our solution merges the virtual and real worlds helping drivers to understand in an exact way where to make a maneuver, therefore making the driving experience more enjoyable, safer, and more carefree or highlighting the entry into the Point-of-Interest like a restaurant selected as destination. Our Teams of experts in Automotive Software / System, Navigation, Machine Learning (ML), Computer Vision (CV) and sensor fusion technologies pioneered AR Navigation in Premium Automotive segment 2018 and introduced to the market the several innovative AR Solutions in 2021.For more information for the Ready Care products and Automotive division overall you can link to the website:car.harman.com/experiences/ready-care&car.harman.com.Today, we are recruiting talents to our sites in Ukraine, Poland, Romania, Hungary and United States to develop and to deliver an AR solution for well-known brands of the European and US OEMs. We are happy to onboard team players who are passionate about AR technologies and SW product ideas.