Marketing Automation Manager
Primary stack
Nice to have's
Job description
About the Position
We are seeking a Marketing Automation Manager to join our team. The ideal candidate will be a power user of Eloqua and Salesforce.com and will possess a proven track record of success with developing, implementing, and measuring marketing campaigns.
Responsibilities
- Manage all aspects of our Eloqua instance and its integration with Salesforce.com including lead scoring, email and landing page development, testing, database management, reporting & analytics, and optimization
- Develop a variety of campaigns – welcome, lead generation, nurturing, client communications, events, etc.
- Collaborate with fellow marketing team members and the Sales team to develop and execute relevant and impactful campaigns
- Conduct data analysis and segmentation to identify campaign opportunities
- Partner with Salesforce.com administrator to develop and improve workflows
- Utilize A/B testing for optimization
- Implement and continuously improve processes related to marketing automation
- Support sales and marketing alignment through effective communication and coaching
Requirements
- BA/BS degree or equivalent experience
- 3-5 years of expert-level experience with Eloqua platform for a B2B technology company; global experience highly desired
- Experience with web content management systems as well as HTML and CSS skills
- Excellent organizational skills and strong attention to detail
- Strong written and verbal communication skills
- Preference for working in a collaborative, cross-team, cross-cultural environment
- Experience with Account-Based Marketing a plus
We Offer
- Competitive salary
- Opportunity to work in a dynamic and fast-growing technology company
- Career progression and professional development opportunities
- Work-life balance and a casual, contemporary work environment
About the Company
Founded in 2005, cleverbridge provides global subscription billing solutions that help companies build long-term customer relationships and grow recurring revenue streams. The core of our fast-growing technology company is our 300+ employees between offices in Cologne (Germany), Chicago, San Francisco, and Tokyo. Our diverse and talented workforce is passionate about our solutions and our clients’ success. We believe if you love what you do, you should love where you work. So we emphasize career progression, work-life balance, and a casual, contemporary work environment. We’ve been recognized for our workplace excellence, including being named a Great Place to Work in IT 2016, among other awards.
Equal Opportunity Employer
We are an Equal Opportunity Employer who fully and actively supports equal access for all people regardless of Race, Color, Religion, Gender, Age, National Origin, Veteran Status, Disability, Genetic Information or Testing, Family and Medical Leave, Sexual Orientation and Gender Identity or Expression. We prohibit Retaliation against individuals who bring forth any complaint, orally or in writing, to the employer or the government, or against any individuals who assist or practice in the investigation of any complaint, or otherwise oppose discrimination. We strongly encourage women, minorities, individuals with disabilities, and veterans to apply to all of our job openings.
© Cleverbridge. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.