Tech Stack
Google AnalyticsGoogle AdsCopywritingSEO
Job Description, Responsibilities & Requirements
About the Position
We are looking for a Marketing Copywriter with a strong hands-on mentality to help us establish a strong company Brand. If you have the ability to work magic with words, you can improve messaging and work on website copy. You can also create content for a variety of projects (including blog posts, product updates, ad copy, newsletter, social media copy, category creation, outreach emails, …). You will be working closely with the marketing team to brainstorm ideas, develop concepts, and articulate messaging.
The most successful candidate will be a quick learner who has a versatile writing style.
Responsibilities
- Create original high-quality content appropriate for the intended audience (blog posts, PR content, case studies, thought leadership pieces, ad copy, emails, newsletter, social media posts, …)
- Work closely with the PR manager to create PR content (e.g. announcements)
- Collaborate closely with the performance marketer to create ad copy/ outreach email copy/ etc
- Work together with the head of content to build backlinks and keep the traffic consistent
- Proofread and edit content before publishing
- Monitor the metrics that measure the success of blog performance
- Analyze, optimize, and maintain the existing content
Requirements
- Native or proficient English speaker
- Exceptional writing and research skills
- Proven work experience in marketing or advertising copywriting
- Basic to intermediate knowledge of SEO, backlink building, Google Ads, and Google Analytics
- Be adept at varying the voice, style, and other characteristics of messaging
- Ability to work on multiple projects, communicate with other team members, and deliver on deadlines
- Excellent organizational skills
- Being proactive, analytical, and results-driven
Nice to Have
- Previous experience in a software/IT company
- Experience in working with task management systems like Jira, ServiceNow, Zendesk, Azure DevOps, and so on
- Experience in working with WordPress
- Knowledge of Ahrefs and other SEO tools
- Basic knowledge of performance marketing
- French, Spanish or Dutch knowledge
About the Company
[Company description if present]
Contact
Send us your CV