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Marketing Data Analyst

Zeely, Inc.·Salary not specified

Primary stack

Meta AdsSQL

Nice to have's

AppsFlyerMobile AttributionCreative AnalyticsPerformance-driven Environment

Job description

About the Position

Marketing Data Analyst

Zeely Inc. is seeking a Marketing Data Analyst to join our team in a remote-first environment. If you are passionate about technical expertise and operational analytics, this role is for you.

Responsibilities

  • Technical Setup and Support: Configuring and maintaining ad accounts (prioritizing Meta), ensuring proper data learning.
  • Performance Purchase Efficiency Analysis: Assessing traffic quality, CAC, LTV, ROAS, and cohort analysis.
  • Ad-hoc Analysis: Providing quick and precise analyses on request from the performance team.
  • Mobile Attribution Support: Ensuring proper attribution if mobile channels are involved.
  • Collaboration: Working closely with the performance team on daily decisions regarding channels and budgets.

Requirements

  • Experience: 3+ years as a marketing analyst in a B2C product company.
  • Technical Skills: Confident work with Meta Ads, including setup, conversions, and pixels.
  • Understanding: Strong grasp of CAC, LTV, ROAS, and cohort analysis.
  • SQL Proficiency: Strong SQL skills.
  • Independence: Ability to manage day-to-day tasks independently without constant supervision or mentorship.

Nice to Have

  • Experience: Working with AppsFlyer or other mobile attribution tools (MMP), mobile purchasing experience.
  • Creative Analytics: Experience with creative analytics at scale.
  • Performance-driven Background: Experience in a performance-driven environment.

We Offer

  • Modern Technologies: Work with cutting-edge technologies and develop AI tools.
  • Strong Team: Join a team of A-level players who are motivated to grow together.
  • Remote-first: Work from anywhere, with the option to visit our offices in Warsaw and Kyiv.
  • Work-life Balance: Day off and sick day provisions to ensure you can take time for rest and recovery.
  • Performance Reviews: Regular performance reviews to ensure your development is transparent and your results are recognized.
  • Support: Full support for Ukrainian individual entrepreneurs.

Recruitment Process

  1. Interview with the recruiter
  2. Interview with the hiring manager
  3. Test task
  4. Final interview with the COO
  5. Reference check
  6. Job offer

About the Company

At Zeely, we build a Marketing Intelligence Platform that covers the entire performance marketing cycle: create → launch → scale, and we have already grown to 2+ million users. Simply put: we have made the best AI solutions and marketing tools accessible to small and medium-sized businesses that previously could only afford them large brands with expensive marketing teams. The next big step: B2B solution for large marketing teams and enterprise clients: workflows, creative analytics, and full control over campaigns at the entire team level. For companies where performance marketing is already working on a large scale and needs more efficiency and automation.

Join us as a Marketing Analyst and become a technical partner to the performance team in daily decisions on channels, budgets, and marketing efficiency.

We are looking for someone who understands how ad agencies work from the inside-conversions, pixels, attribution-and is ready to take on the day-to-day analytics of marketing. This is not a "jack-of-all-trades" role-you focus on the technical expertise of channels and operational analytics while other teams develop predictive models and BI.

Zeely operates in a performance-driven environment where the correct technical setup of ad accounts and data quality directly impact how much business is lost or gained on each channel. It is critical for us to have someone on the team who can close this technical gap.

In this role, you will work closely with the performance team, have a direct impact on how new advertising directions scale, and become the person without whom new launches simply won't move.

What will you work with in this role?

  • Technical setup and support of ad accounts (prioritizing Meta)-configuring conversions, pixels, ensuring the account learns from correct data.
  • Analysis of performance purchase efficiency: traffic quality, CAC, LTV, ROAS, cohort analysis.
  • Ad-hoc analyses on request from the performance team-quick and precise, without delays for "big reports".
  • Support for mobile attribution if the channels include mobile purchasing.
  • Close collaboration with the performance team in daily decisions on channels and budgets.

Why work with us is interesting and promising:

  • We work with the latest technologies and develop AI tools.
  • A strong team of A-level players who motivate each other to grow.
  • Remote-first format: Work from wherever is convenient, but if you want-we will be happy to see you in our offices in Warsaw and Kyiv.
  • We care about the comfort of collaboration: the team provides day off and sick day so you can take time for rest or recovery when needed.
  • We conduct regular performance reviews to ensure your development is transparent and your results are recognized.
  • We provide full support for Ukrainian individual entrepreneurs.

You will work directly with stakeholders. You can join an already cool and stable startup at the stage of its development-and build your career with us.

Write to us, let's talk!

© Zeely, Inc.. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.

Варшава (Польща)

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