About the Position

Marketing Executive

Faria Education Group is seeking a highly organised, proactive, and commercially minded Marketing Executive to join our growing Marketing team in Loughborough, Leicestershire. This is a hybrid role.

Responsibilities

Campaign & Demand Generation

Support the planning and execution of integrated marketing campaigns across email, digital, content, social, events, and paid media.
Take ownership of smaller campaigns and marketing projects from brief through to execution, reporting, and follow-up.
Coordinate campaign timelines, assets, deliverables, and activity across internal/external partners.
Build, schedule, and manage marketing activity using relevant marketing platforms and tools.
Support campaign activity designed to generate awareness, engagement, and qualified pipeline.
Coordinate landing pages, emails, forms, content, and other campaign assets.
Monitor campaign performance and provide insights to help improve future activity.
Ensure marketing activity is delivered accurately, on time, and in line with brand and messaging guidelines.

Events & Regional Marketing

Support the planning and delivery of local events, conferences, webinars, customer events, and other marketing activities.
Coordinate event logistics including venues, suppliers, registrations, attendee communications, materials, and branding.
Work with Sales and regional teams to ensure events support local commercial priorities.
Manage event promotion, registration, and post-event follow-up activity.
Coordinate with external event suppliers and partners to ensure successful delivery.
Capture learnings and performance data to improve future events.

Agency & Third-Party Management

Work with selected external agencies, suppliers, freelancers, and third-party partners.
Coordinate briefs, timelines, deliverables, and feedback between internal stakeholders and external partners.
Manage smaller projects with agencies and suppliers, ensuring work is delivered on time and to the required standard.
Track agreed budgets, invoices, and expenditure.
Build strong, professional relationships with external partners.

Content & Digital Marketing

Support the creation, editing, and distribution of marketing content across relevant channels.
Coordinate with Content, Product Marketing, Digital, and Creative to deliver campaign assets.
Support website updates, landing pages, email marketing, and other digital activity.
Assist with social media activity and content distribution.
Help maintain marketing assets, content libraries, and campaign materials.
Support the delivery of webinars and other digital engagement activities.

Marketing Operations & Reporting

Maintain marketing calendars, campaign plans, and project trackers.
Support CRM and marketing automation activity, ensuring data/campaign information is accurate.
Assist with campaign reporting and analysis across channels and activities.
Track campaign engagement, leads, pipeline contribution, and other relevant KPIs.
Support the team with budget tracking, purchase orders, invoices, and supplier administration.
Ensure marketing activity is accurately recorded and reported.

Cross-Functional Collaboration

Work closely with Sales, SDRs, Customer Experience, Product, Product Marketing, and other teams to coordinate marketing activity.
Support regional teams with local marketing requirements.
Build strong relationships with internal stakeholders and ensure they are kept informed of campaign and project progress.
Work collaboratively with specialist Marketing teams including Demand Generation, Product Marketing, Content, Digital, Design, and Web.
Share ideas and proactively identify opportunities to improve effectiveness and efficiency.

Innovation & Continuous Improvement

Stay up to date with developments in marketing channels, technology, and best practice.
Explore and adopt new tools and approaches that improve marketing effectiveness.
Use AI and automation tools where appropriate to improve efficiency, content creation, research, analysis, and campaign execution.
Develop a test-and-learn mindset and look for opportunities to improve efficiency and results.

Requirements

Essential

1–4 years' experience in a marketing role, ideally within B2B, SaaS, or technology.
Good understanding of marketing fundamentals and campaign execution.
Strong organisational and project management skills.
Excellent attention to detail and ability to manage multiple priorities.
Comfortable coordinating activity across multiple internal and external stakeholders.
Strong written and verbal communication skills.
Proactive approach with the ability to take ownership and work independently.
Commercially aware and interested in understanding how marketing contributes to pipeline and revenue.
Comfortable working in a fast-paced environment where priorities can change.
Confident using digital tools and able to learn new marketing platforms quickly.

Desirable

Experience supporting B2B marketing campaigns.
Experience with events, conferences, or webinars.
Experience working with agencies, suppliers, or freelancers.
Experience with CRM or marketing automation platforms.
Experience with email marketing, social media, or digital marketing.
Experience working within a SaaS or technology business.
Experience using AI tools to improve marketing productivity.
Understanding of demand generation and the marketing-to-sales funnel.

We Offer

Competitive salary based on experience, and performance bonuses based on KPIs.
Monthly Health & Wellness Allowance.
Team socials.
Professional Development opportunities.
Unlimited book budget.

About the Company

Faria Education Group empowers over 4 million students and 10,000 schools across 155 countries. We deliver secure, innovative international education systems-covering curriculum management, admissions, teaching, and school communications-alongside top-tier online courses and revision programs like IB Diploma and Cambridge.

Transform education with our integrated solutions: ManageBac, OpenApply, Atlas, SchoolsBuddy, Pamoja, Wolsey Hall, and Oxford Study Courses.

Faria Education Group Careers

Location: Loughborough, Leicestershire (Hybrid)

Department: Demand Generation

Employment Type: Employee - Full Time

Experience Level: Mid-level

Marketing Executive

Job description