Job Description, Responsibilities & Requirements
About the Position
PayDo, a leading Electronic Money Institution (EMI) authorized by the FCA in the UK, FINTRAC in Canada, and MFSA in Malta, operates in 140+ countries and over 25 industries. Offering multicurrency IBANs, merchant solutions, mass payment options, acquiring, open banking, PayDo provides premium and convenient payment services. With all features available through one platform and contract, PayDo is a preferred solution for modern online businesses.
We are seeking an experienced Marketing Manager with a strong background in fintech. In this role, you will focus on product marketing, content strategy, SEO, social media marketing (SMM) and product branding to drive awareness, engagement, and growth across PayDo’s target markets.
Responsibilities
- Plan and run multichannel campaigns across social media, email, paid ads, influencers, and partnerships
- Own product and subproducts launches end to end: messaging, visuals, channel plan, internal briefing
- Build and maintain analytics dashboards. Set up tracking, monitor key metrics, share conclusions with the team
- Manage content production. Brief creators, review output, make sure everything matches the brand
- Run competitor and market analysis. Track what others are doing, find gaps, bring ideas to the table
- Manage the marketing budget. Plan spend, track results, optimize
- Coordinate with designers, copywriters, and external partners. Give clear briefs, review work, keep timelines
- Collect feedback from sales and customers
Requirements
- 4+ years of experience in B2B marketing
- Experience in fintech or with online payments. You understand how transactions and payment flows work
- Experience launching multichannel campaigns across social, email, paid ads, and other channels at the same time
- Cases in product positioning and messaging
- Strong content creation skills. You can write, brief, and review texts, visuals, and scripts
- English C1. You work in English daily: meetings, docs, copy
- Experience working with data. You use analytics to make decisions, not just to report numbers
- Experience managing paid advertising in Meta, Google, or similar platforms
- Strong project management skills. You can handle several things at once and meet deadlines
Nice to Have
- Knowledge of high-risk or regulated industries
- Experience contributing to product launches end to end
- Experience with marketing automation tools
- Knowledge of influencer or affiliate marketing
- Experience working with external agencies or freelancers: designers, copywriters, media buyers
We Offer
- Annual Learning & Development Budget – invest in your growth with dedicated funds for courses, training, and certifications.
- Regular Performance Reviews Based on KPIs – for your professional growth.
- Transparent career growth based on exceptional performance.
- Innovation Financial Rewards – share your ideas through our PayDo Ideas Hub and earn extra bonuses.
- Public Holidays tailored to your country’s calendar.
- Flexible Payout Options – PE accounts or popular e-wallets.
About the Company
PayDo is a fintech company founded by a team of ambitious professionals with extensive experience back in 2017. Through the years, our team has grown, our products have become more advanced and the whole company has come a long way to become one of the top financial service providers.
Become part of a global team redefining FinTech. Your expertise, passion, and ideas will shape the future of payments with PayDo!