Marketing Operations Lead
Primary stack
Nice to have's
Job description
About the Position
Marketing Operations Lead
Join Factory as a Marketing Operations Lead to build and scale marketing operations in our San Francisco headquarters.
About Factory
Our mission is to create a world where software builds and improves itself.
We build the platform for self-improving software development, helping the world's largest enterprise engineering teams turn their organizations into autonomous software factories. Customers including Nvidia, Blackstone, Royal Bank of Canada (RBC), Palo Alto Networks, Adobe, and T-Mobile run Factory to ship code, review PRs, run tests, and deploy continuously - getting smarter with every cycle.
In 2026, we raised $200M at a $5B valuation, bringing our total funding to over $400M. We are backed by world-class investors and operators including Khosla Ventures, Sequoia, Blackstone, Ali Ghodsi (CEO of Databricks), and Frank Slootman (Former CEO of Snowflake).
Responsibilities
As Marketing Operations Lead, you will be a founding member of our GTM Strategy & Operations team where you will own the buildout of the marketing operations function from the ground up.
- Build and administer the marketing automation platform and other marketing technology stack.
- Build scalable processes for campaign ops, lead management, lifecycle programs, attribution, etc.
- Create clear documentation, governance, and measurement standards for the marketing ecosystem.
- Own all the definitions and technical implementation of marketing-related data structures and metrics.
- Build the operational foundation for product-led growth, including user journeys, lifecycle workflows, product signals, and marketing activation.
- Translate business requirements into reliable automations, integrations, data flows, and processes that help marketing achieve its goals across brand awareness, pipeline generation, and growth.
- Find novel ways to use Factory droids to streamline and scale marketing workflows.
- Partner with the broader centralized GTM Strategy & Operations team while maintaining clear ownership of Marketing and PLG Operations.
- Own privacy and compliance implementation for marketing (GDPR, CCPA/CPRA, etc.).
- Design for scale while keeping the team lean, automated, and high leverage.
Requirements
- 5+ years of experience in Marketing Operations or a related function.
- Strong hands-on administration experience with Marketo or HubSpot.
- Strong understanding of demand generation, lifecycle marketing, campaign operations, and marketing funnel measurement.
- Experience administering and operationalizing Salesforce CRM.
- Experience building marketing operations in an enterprise SaaS environment.
- A technical mindset and the ability to learn and use new technologies quickly.
- Experience designing systems and processes for a rapidly growing company.
- Familiarity with GDPR, CCPA/CPRA and how it impacts marketing.
- Comfort working cross-functionally with Marketing, Sales, Product, Data, Engineering, and Operations.
- An operator’s mindset: you build, troubleshoot, document, and improve.
- Strong AI fluency and a practical instinct for using AI to increase leverage.
Locations
- San Francisco, CA
- New York, NY
Employment Type
Full-time
Work Location Type
On-site
This is an in-office position (5 days/week) in San Francisco (walking distance to Caltrain)
© Factory. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.
Factory: Bridging Global Trade with Ukrainian ExcellenceFactory is a dynamic B2B marketplace that pioneers the connection between international markets and the exceptional products of Ukraine. Our platform serves as a catalyst for economic growth, promoting Ukrainian manufacturers and their top-tier goods to a global audience. With a passion for quality, innovation, and efficient trade, Factory offers an innovative space where businesses worldwide can discover, connect, and engage with Ukrainian industry leaders. As a gateway to excellence, Factory propels the international trade landscape forward, fostering collaboration, sustainability, and prosperity. Experience the power of Ukrainian excellence with Factory today.