Marketing Project Manager

About the Position

👉 42DM is a global full-service B2B marketing agency for tech businesses. We empower tech companies at every stage of growth with holistic B2B marketing strategies, agile dedicated marketing teams, and advanced MarTech & AI expertise.

⭐ Founded in 2016, our team has delivered 250+ successful projects, transforming digital potential into market wins. Global leaders like Payoneer, Roland Berger, and Lumin choose 42DM because we think and breathe exclusively B2B tech.

We deliver projects in four main domains: Inbound Marketing, Demand Generation, ABM, and MarTech & GenAI operations.

We are looking for a Marketing Project Manager who will own and coordinate full-funnel marketing programs for B2B tech clients. Programs may include inbound and content-led growth, paid acquisition, ABM engagement, lifecycle nurture, and omnichannel campaign execution.

This role combines client ownership, cross-channel performance analysis, alignment of positioning and messaging, and delivery coordination. Our clients (cybersecurity, AI, SaaS, automation, enterprise software) operate in competitive markets where consistent pipeline growth and brand clarity are critical. You will manage multi-channel programs that generate qualified conversations, support SQL creation, and drive revenue growth.

Key Responsibilities

Marketing Strategy, Positioning & Planning

• Develop and manage multi-channel marketing programs aligned with client revenue and pipeline goals.
• Own positioning and messaging work: define or refine value propositions, ICP-specific messaging frameworks, and competitive differentiation narratives.
• Translate positioning into channel-level briefs ensuring consistent message across paid, organic, email, ABM, and social.
• Audit CRM and funnel data to validate ICP segments, identify conversion bottlenecks, and align program priorities with pipeline reality.
• Build structured program roadmaps across inbound, paid, ABM, lifecycle, and content channels.
• Define and test offers by segment (webinars, assessments, demos, reports) and map them to funnel stage.

Program Build, Activation & Coordination

• Translate strategy into a program brief: ICP, offer, messaging, channels, funnel steps, assets, SLAs, and measurement plan.
• Coordinate end-to-end conversion paths: landing pages, forms, email nurture flows, retargeting, and sales handoff.
• Manage execution across omnichannel programs, including:
  • Paid media (LinkedIn, Google, Meta)
  • SEO and content-led inbound
  • Email marketing and lead nurturing

Requirements

• Marketing Strategy
• Positioning
• Messaging
• CRM
• Funnel Data
• Program Roadmaps
• Offer Definition
• Segmentation

We Offer

• Opportunity to work with leading tech companies globally.
• Be part of a team that drives significant market wins.
• Work in a dynamic and innovative environment.
• Competitive compensation package.

About the Company

42DM is a global full-service B2B marketing agency for tech businesses. We empower tech companies at every stage of growth with holistic B2B marketing strategies, agile dedicated marketing teams, and advanced MarTech & AI expertise.