Tech Stack
Job Description, Responsibilities & Requirements
About the Position
Marketing Specialist
Location: Tallinn, Estonia
Employment Type: Full-time
About Us
Bisly is a technology company on a mission to save our planet by making professional intelligent buildings mainstream, so we save energy and fight climate change through deployment of our patented Cloud-based building automation portfolio, consisting both of software systems and hardware products. We have achieved market leader position in our home market and are actively looking to replicate that in our target markets in Germany and Poland.
We are looking for an experienced Marketing Specialist to join our team of dedicated professionals.
Your Mission
As the Marketing Specialist at Bisly, your mission will be to turn our technology, projects, and market activities into clear and engaging content that supports Bisly’s growth across multiple countries.
You will work closely with the commercial team, product managers, and partners to ensure that our communication, sales materials, and marketing assets are relevant, up to date, and easy to use. This is a hands-on role for someone who enjoys creating content, organizing information, and helping different teams move faster.
Key Responsibilities
As the Marketing Specialist at Bisly, you will be responsible for:
- Creating and managing content for Bisly’s social media channels, website, blog, newsletters, and other owned channels;
- Producing sales and marketing materials, including presentations, brochures, case studies, product materials, campaign assets, and partner-facing content;
- Supporting the development and localization of marketing and sales materials for Bisly’s different markets;
- Working with product, sales, and technical teams to turn complex information into clear and compelling content;
- Supporting sales managers in international markets with outbound activities, including target-list creation, campaign preparation, and HubSpot-related tasks;
- Assisting with partner and customer events, visits, webinars, and other marketing activities, including the coordination and management of merchandise and event materials;
- Analyzing the performance of content and marketing activities and identifying opportunities to improve their impact and efficiency.
Requirements
To succeed in this role, you'll have:
- Previous experience in marketing, communications, content creation, sales support, or a similar role;
- Strong writing and editing skills, with the ability to create clear and engaging content for different audiences and channels;
- Experience creating presentations, sales materials, social media content, or website content;
- A good visual eye and confidence working with tools such as Canva, PowerPoint, Figma, or similar design and presentation tools;
- Experience with HubSpot or another CRM and marketing automation platform would be advantageous;
- The ability to understand technical products and turn complex topics into simple, customer-friendly communication;
- Strong organizational skills and the ability to manage multiple assignments, deadlines, and stakeholders in parallel;
- A systematic and proactive approach, with attention to detail and a strong sense of ownership;
- A collaborative mindset and confidence working with sales, product, technical, and partner teams;
- A willingness to take on both creative and administrative tasks;
- A high level of spoken and written English and Estonian.
Why Us?
At Bisly, we value talent, innovation, and collaboration. Here’s what you can expect when you join our team:
- The chance to work on exciting projects and see your ideas come to life;
- Wellness compensation or additional health insurance with Stebby;
- Birthday leave and flexible vacation - your personal 'me time' to relax, explore, or spend time with loved ones;
- Competitive compensation package;
- Supportive work culture, with team-building events and activities.