Marketing Specialist

About the Position

Marketing Specialist

Україна

Marketing

Full-time

We are currently seeking a Marketing Specialist to join our team in Ukraine.

What You Will Work On:

• You will work on lead generation and client marketing programs that are strategically important for the company.
• Your decisions will impact the company's output to external markets and the development of internal clients of the group.
• Become part of a team that values initiative, creativity, and the readiness to create from scratch.
• In the first quarter of 2026, prepare mini-marketing strategies for practices - part of the company's unified marketing strategy.

Responsibilities

• Lead generation and creation of opportunities (pipeline) in conjunction with sales.
• Organization of the preparation of relevant content (articles, presentations, lead magnets, speeches/podcasts).
• Planning the lead generation budget and managing advertising expenses (ROI/ROAS, CAC).
• Preparation of analytical reports; control of campaign performance metrics.
• Construction of auto-funnels in key channels; trigger/personalized mailings; transfer of "hot" leads to sales.
• Events/events as a lead generation tool: selection of events, co-organization of own events, co-marketing with vendors, negotiations regarding MDF/co-financing.
• Management of contractors and internal colleagues (PR, events, etc.): task setting, quality/deadline control.

Requirements

• Experience with marketing automation systems: auto-funnels, scoring, activity log, basic technical settings (DNS, DKIM, SPF).
• Ability to integrate applications through connectors; setting analytics/pixels on the site through tag managers.
• Ability to create sites/landing pages on No-code/Low-code builders.
• Understanding of CRM principles and integration with MA systems.
• Basic knowledge of technical SEO and working with tools (Screaming Frog, Google Search Console).
• Running ads in Google Ads (Search, GDN, Performance Max, YouTube), retargeting; performance management.
• Experience with Facebook Business Manager and LinkedIn Ads (pixels, campaigns, UTM).
• Setting up Google Analytics and Looker Studio (dashboards, integrations).
• Understanding the principles of trust marketing: segmentation, email warming, tracking shortages.

Nice to Have

• Practice in Account-Based Marketing in B2B/Enterprise.
• Experience implementing Microsoft Dynamics 365 Customer Insights or similar (HubSpot, Marketo, eSputnik).
• Experience working in technology companies or agencies in roles with account management elements.

We Offer

• Official employment
• Competitive salary and social guarantees
• Corporate health insurance program and employee psychological support program
• Work in the innovative Unit City park
• Opportunities for training and professional development (online courses, classroom training, workshops, professional communities)

We appreciate your interest in MODUS X and your willingness to take on challenges. Here, everyone can reveal their talents and contribute to our shared success. We invest in development, help acquire new knowledge, and achieve professional goals.

Our team carefully considers all applications, and if your candidacy meets the requirements of the vacancy, the recruiter will definitely contact you within 2 weeks.

Send resume