Media Advertising Operation Associate

About the Position

Media Advertising Operation Associate

Bogota, Colombia

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

As a Media Advertising Operations Associate, you'll be the driving force behind the success of our clients' paid media campaigns. You'll ensure flawless implementation, continuous optimization, and meticulous monitoring across platforms like Google Ads, Meta Ads, and DV360, to maximize brand visibility, generate quality leads, and drive conversions.

Responsibilities

• Ensure flawless implementation of digital advertising campaigns.
• Continuously optimize campaigns for maximum performance.
• Meticulously monitor campaign performance across platforms.
• Generate actionable insights for campaign improvement.

Requirements

• Proven experience (1+ years) in digital advertising, specifically focused on bidding platform management and optimization.
• Hands-on experience implementing and managing campaigns on platforms such as Google Ads, Meta Ads (Facebook & Instagram), DV360, and other relevant platforms.
• Strong analytical skills with the ability to interpret data, identify trends, and generate actionable insights for campaign improvement.
• Solid understanding of digital marketing principles, including campaign planning, targeting, and bidding strategies.
• Proficiency in Excel and data analysis tools for reporting and performance tracking.

We Offer

• Competitive benefits package.
• Opportunities for professional growth and development.
• Access to global WPP Media & WPP networks.
• Hybrid work approach with teams in the office around four days a week.
• Employee resource groups and frequent in-office events.

About the Company

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.

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